Jul 2012 - Issue 5 - National Federation of Fish Friers
Jul 2012 - Issue 5 - National Federation of Fish Friers
Jul 2012 - Issue 5 - National Federation of Fish Friers
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NFFF <strong>Fish</strong> <strong>Friers</strong> Promotions<br />
meeting to discuss<br />
‘Promoting the <strong>Fish</strong> & Chip Brand’<br />
On Monday the 9th <strong>Jul</strong>y <strong>2012</strong> at the newly<br />
refurbished Wetherby Whaler in Guiseley,<br />
(previously the famous original Harry<br />
Ramsden’s), the NFFF chaired the industry<br />
<strong>Fish</strong> <strong>Friers</strong> Promotions meeting.<br />
The meeting was convened as a follow on from the earlier<br />
meeting in Edinburgh on the 8th May with His Royal<br />
Highness the Prince <strong>of</strong> Wales and the International<br />
Sustainability Unit, at which the NFFF had committed to<br />
promoting sustainability within the fish and chip sector.<br />
The key purpose <strong>of</strong> the NFFF <strong>Fish</strong> <strong>Friers</strong> Promotions<br />
meetings are to bring the fish and chip industry together<br />
to establish how best to promote the ‘fish and chip<br />
brand’, retain its pr<strong>of</strong>ile as the UK’s No I takeaway meal<br />
and ensure its sustainability for future generations. So<br />
we decided the best way forward was to invite some <strong>of</strong> the<br />
industry’s brightest minds and key decision makers along,<br />
tell them our ideas so far, give them a superb fish and chip<br />
dinner and then let them come up with more ideas which<br />
can then be worked into a cohesive plan to move the<br />
industry forward. Simples.<br />
You’ll be able to read more about the meeting, outcomes<br />
and exciting future plans in the next issue <strong>of</strong> your favourite<br />
magazine. Watch this space!<br />
<strong>Issue</strong> 5 <strong>Jul</strong>y <strong>2012</strong><br />
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