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Volume 8–4 (Low Res).pdf - U&lc

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38<br />

JUKEBOX: The Golden Age may<br />

be purchased from the publishers:<br />

Lancaster-Miller Publishers,<br />

3165 Adeline Street, Berkeley,<br />

CA 94703. The price of the book<br />

is $12.95 plus $1 for postage<br />

and handling for the first book<br />

and 500 for each additional<br />

book ordered.<br />

The jukebox was not just incidental<br />

to the Great Depression<br />

era, it was an integral part of it.<br />

Few young people had phonographs<br />

of their own.And if they<br />

did,they could barely afford to<br />

maintain large collections of recordings.<br />

As for radio, even in the<br />

mid-to-late '30s, not every household<br />

was equipped with a receiver.<br />

But if you had a nickel,or five<br />

friends with a penny apiece,you<br />

could "hang our at the local<br />

gathering spot and enjoy the<br />

benefit of other patrons' selections<br />

as well as your own.<br />

During Prohibition years,the<br />

speakeasy was a natural location<br />

for the jukebox,especially in the<br />

less deluxe establishments that<br />

could not afford an orchestra<br />

or band.<br />

After the repeal of Prohibition,<br />

jukeboxes were in even greater<br />

demand. Bars, saloons and beer<br />

halls—all legal gathering places<br />

now—multiplied.All such establishments<br />

knew the value of a<br />

good jukebox for livening up the<br />

atmosphere and bringing in<br />

business.

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