Volume 8–4 (Low Res).pdf - U&lc
Volume 8–4 (Low Res).pdf - U&lc
Volume 8–4 (Low Res).pdf - U&lc
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Apart from the brochures<br />
and layout sheets, you'll also<br />
get a few self-adhesive labels<br />
to stick on your self-made<br />
filing boxes.<br />
There's no charge —<br />
just send us the coupon.<br />
Set on berthold ads 3000»<br />
in LoType light, 8 keg on 3.25 linefeed.<br />
Written and designed by<br />
Erik Spiekermann,<br />
MetaDesign 1981.<br />
The previous three ads on this subject<br />
were a bit on the plain side. We thought that<br />
amongst us designers we didn't have to spell<br />
everything out in detail.<br />
By now, however, all the insiders have sent in<br />
their coupons and we have to appeal to those<br />
of you who need something a bit more tangible<br />
before you're prepared to look at our new<br />
brochures called «Berthold Exclusiv».<br />
There are four of them so far, each one with<br />
16 specially designed pages, often in colour,<br />
displaying our exclusive typefaces<br />
Comenius, LoType, Poppl Pontifex<br />
and Seneca.<br />
As we can't possibly reproduce all 64 pages,<br />
we've instead decided to illustrate a way<br />
of solving the problem of storing these and<br />
other brochures.<br />
Name<br />
Address<br />
Clip coupon and send to: H. Berthold AG<br />
TeltowkanalstraBe 1-4 D-1000 Berlin 46 West Germany<br />
53
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