Voices for Change: the Consumer Right to Representation
Voices for Change: the Consumer Right to Representation
Voices for Change: the Consumer Right to Representation
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12<br />
World <strong>Consumer</strong> <strong>Right</strong>s Day 2002: <strong>Voices</strong> <strong>for</strong> <strong>Change</strong><br />
Day provides <strong>the</strong> focal point <strong>for</strong> on-going<br />
campaigns <strong>to</strong> getting <strong>the</strong> consumer voice<br />
heard. There are a number of ways <strong>Voices</strong> <strong>for</strong><br />
<strong>Change</strong> can be used <strong>to</strong> fur<strong>the</strong>r consumer<br />
representation and promote <strong>the</strong> consumer<br />
interest. These include both short term actions<br />
around March 15, 2002 itself and longer<br />
term campaigns.<br />
Action prior <strong>to</strong> WCRD<br />
As part of <strong>the</strong> representation survey, consumer<br />
groups were asked where <strong>the</strong>y felt consumer<br />
representation was needed. This can provide<br />
<strong>the</strong> basis <strong>for</strong> targeted campaigns during 2002.<br />
Identify one body, <strong>for</strong>um or institution where<br />
you feel a consumer voice should be heard.<br />
Develop arguments needed <strong>to</strong> persuade <strong>the</strong><br />
body <strong>to</strong> include <strong>the</strong> consumer perspective<br />
using <strong>Voices</strong> <strong>for</strong> <strong>Change</strong> – both from <strong>the</strong><br />
<strong>the</strong>oretical perspective and using examples<br />
from o<strong>the</strong>r countries. Campaign <strong>for</strong><br />
representation through petitions, media work<br />
and/or directly with <strong>the</strong> body itself. For<br />
example, write a letter six <strong>to</strong> four weeks in<br />
advance of March 15 outlining <strong>the</strong> case and<br />
asking <strong>for</strong> a response be<strong>for</strong>e March 15.<br />
On March 15 itself, you can ei<strong>the</strong>r publicise <strong>the</strong><br />
lack of response or <strong>the</strong> increased recognition of<br />
<strong>the</strong> need <strong>for</strong> consumer representation and<br />
highlight <strong>the</strong> main issues you will be<br />
campaigning <strong>for</strong> from within <strong>the</strong> body. You<br />
can also repeat this exercise by identifying a<br />
second body and targeting <strong>the</strong>m with a letter<br />
and special scrutiny.<br />
An internal action <strong>for</strong> consumer organisations<br />
is <strong>to</strong> evaluate <strong>the</strong> impact of where your group<br />
currently represents consumers. Assess<br />
whe<strong>the</strong>r <strong>the</strong> time and resources spent justify<br />
<strong>the</strong> outcome. If not, you can write <strong>to</strong> <strong>the</strong> <strong>for</strong>um<br />
concerned and explain why you feel that you<br />
are not participating effectively: is this due <strong>to</strong><br />
<strong>the</strong> body not taking <strong>the</strong> consumer views<br />
seriously? Or <strong>to</strong> <strong>the</strong> possibility that more<br />
resources are needed <strong>to</strong> research and represent<br />
<strong>the</strong> consumer perspective?<br />
Ano<strong>the</strong>r useful exercise <strong>for</strong> internal and external<br />
use is <strong>to</strong> draw up a list of changes your<br />
organisation has made <strong>to</strong> policies or implementation<br />
as a result of <strong>the</strong> representation process.<br />
Action on WCRD<br />
On March 15, 2002 itself, events should be<br />
organised <strong>to</strong> highlight representation<br />
campaigns. For example, seminars or round<br />
tables on <strong>the</strong> importance of consumer<br />
representation in decision-making can be<br />
organised. Make a statement linked <strong>to</strong> <strong>the</strong><br />
body consumers are not represented on. Use<br />
<strong>the</strong> day <strong>to</strong> publicise how your organisation is<br />
representing people’s views in different<br />
<strong>for</strong>ums and how it is linked <strong>to</strong> <strong>the</strong><br />
international consumer movement as it<br />
pursues representation at o<strong>the</strong>r levels. Use<br />
March 15 <strong>to</strong> promote <strong>the</strong> consumer perspective<br />
and your organisation.<br />
<strong>Consumer</strong>s International will be identifying<br />
key regional and global institutions that need<br />
<strong>to</strong> improve consumer participation and<br />
highlight ways in which this can be done.<br />
After WCRD<br />
Longer term action includes assessing<br />
representation strategies and identifying<br />
bodies which ei<strong>the</strong>r need <strong>to</strong> be established or<br />
need <strong>to</strong> include <strong>the</strong> consumer perspective.<br />
Guidelines <strong>for</strong> transparency and accountability<br />
can be developed and publicised. Assess what<br />
is needed in terms of skills, knowledge or<br />
resources <strong>to</strong> ensure that you effectively<br />
represent consumers.<br />
Responses from CI members on what needs <strong>to</strong><br />
be done <strong>to</strong> help <strong>the</strong>m build a stronger voice<br />
will be taken in<strong>to</strong> account in future<br />
programme development and campaigns.<br />
Depending on <strong>the</strong> outcome of WCRD 2002, CI<br />
will develop training components on<br />
representation <strong>to</strong> support different CI regional<br />
and global programmes. This may also be a<br />
feature of CI’s next World Congress, <strong>to</strong> be held<br />
in Portugal in late 2003. Fur<strong>the</strong>r resources on<br />
representation can be found in Annex E.