15.07.2013 Views

Voices for Change: the Consumer Right to Representation

Voices for Change: the Consumer Right to Representation

Voices for Change: the Consumer Right to Representation

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

World <strong>Consumer</strong> <strong>Right</strong>s Day 2002: <strong>Voices</strong> <strong>for</strong> <strong>Change</strong><br />

6 <strong>Representation</strong> at <strong>the</strong><br />

Global Level<br />

This chapter outlines CI’s ef<strong>for</strong>ts <strong>to</strong><br />

represent <strong>the</strong> consumer interest at <strong>the</strong><br />

global level. It is opened by CI President<br />

Louise Sylvan, who outlines CI’s strategy.<br />

Subsequent sections focus on food, trade,<br />

utilities, standards, <strong>the</strong> Organisation <strong>for</strong><br />

Economic Cooperation and Development<br />

and <strong>the</strong> TransAtlantic <strong>Consumer</strong> Dialogue.<br />

One of <strong>the</strong> critical goals of <strong>Consumer</strong>s<br />

International is <strong>the</strong> creation of a strong voice<br />

<strong>for</strong> consumers in <strong>the</strong> places where important<br />

decisions are taken globally. Without<br />

representation, <strong>the</strong> consumer perspective<br />

would be virtually absent from <strong>the</strong> debates<br />

about many issues that affect consumers in<br />

quite fundamental ways. With <strong>the</strong> global<br />

market, <strong>the</strong> importance or consumer<br />

representation <strong>to</strong> balance business interests<br />

cannot be overstated.<br />

CI’s goal of creating of a strong consumer<br />

voice through global representation has two<br />

basic elements.<br />

1. Creating policy recommendations,<br />

coupled with <strong>the</strong> <strong>for</strong>ce and competence (in<br />

presentations, networking and lobbying) with<br />

which consumer representatives present <strong>the</strong><br />

policy positions on behalf of us all. This is not<br />

just a matter of a good speaker, good strategist<br />

or good networker. Critical <strong>to</strong> <strong>the</strong> <strong>for</strong>ce of<br />

our presentations is <strong>the</strong> research we have<br />

conducted on <strong>the</strong> issue – whe<strong>the</strong>r that<br />

research has been conducted directly in <strong>the</strong><br />

marketplace, done from a desk, or is <strong>the</strong> result<br />

of <strong>the</strong> compilation of <strong>the</strong> many consumer<br />

experiences known <strong>to</strong> our members.<br />

As an example of influential market research,<br />

look at CI’s 1999 study on Internet shopping,<br />

<strong>Consumer</strong>s@Shopping. This was an absolute<br />

agenda-setter that allowed us <strong>to</strong> set many of <strong>the</strong><br />

parameters of <strong>the</strong> global debate on e-commerce.<br />

For a wonderful example of desk research,<br />

Unpacking <strong>the</strong> GATT, published by CI in 1995,<br />

is probably without peer as a demystifying<br />

strategy. A prime example of aggregating<br />

consumer grassroots knowledge and experience<br />

<strong>to</strong> influence policy comes from <strong>the</strong> impact<br />

assessments by CI members on WTO<br />

agreements in agriculture and services, released<br />

last Oc<strong>to</strong>ber in Geneva. The fact that <strong>the</strong> WTO<br />

held a seminar <strong>the</strong>re on CI’s behalf, with<br />

excellent attendance by government representatives,<br />

shows how effective this can be.<br />

2. Creating an influential voice in our own<br />

nations be<strong>for</strong>e international meetings occur.<br />

The national-global nexus is critical <strong>to</strong> our<br />

success at international level. Our government<br />

representatives come <strong>to</strong> <strong>the</strong>se global meetings<br />

generally with positions decided well be<strong>for</strong>e<br />

<strong>the</strong>y board <strong>the</strong> planes. The interplay<br />

between governments and consumer<br />

representatives at a global meeting is<br />

generally as important as <strong>the</strong> work each of<br />

our organisations has done in <strong>the</strong> lead-up <strong>to</strong><br />

that meeting.<br />

What will be terrific – and we’re not far off<br />

– is when our consumer representatives’<br />

contingent is big enough <strong>for</strong> our members <strong>to</strong><br />

have <strong>the</strong> time <strong>to</strong> advise us if our governments<br />

“misbehave” in <strong>the</strong> presentation of previously<br />

agreed positions when <strong>the</strong>y’re sitting at <strong>the</strong><br />

negotiating table. It’s certainly happened – I’ve<br />

watched Australian government delegates<br />

35

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!