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Markets<br />

elements32 evonik science newsletter<br />

Grass bleach: when<br />

damp laundry is spread<br />

out on grass, the<br />

moisture, sunlight and<br />

chlorophyll create active<br />

oxygen and ozone,<br />

which have an oxidizing<br />

and bleaching effect<br />

c o A t i n G & B o n D i n G t e c H n o l o G i e S<br />

energy crises and resource depletion, consumer<br />

habits and environmental protection<br />

drive researchers and developers to ever<br />

greater achievements and improved products,<br />

and the detergents market is no different.<br />

the trendsetter is a granulated<br />

percarbonate from evonik with especially<br />

high stability. Because of its eco­toxicolo gical<br />

superiority, percarbonate has already<br />

largely replaced expensive perborate as<br />

the bleaching component in detergents on<br />

the european market. it has thus secured<br />

the market leadership of detergent manufacturers<br />

in europe and is also paving the<br />

way for a secure and successful entry into<br />

the growth markets.<br />

facturer Henkel rocketed to prominence quite<br />

suddenly. Henkel launched the first “self-acting”<br />

laundry detergent under the trade name Persil®<br />

on June 6, 1907, thereby rendering grass bleach<br />

obsolete. In addition to 15 percent perborate by<br />

weight as its main ingredient, Persil® also contained<br />

85 percent silicate-based bleaching soda by<br />

Henkel. Laundry boiled just once in Persil® became<br />

clean and hygienic without the need for<br />

rubbing or a separate bleaching step.<br />

Whereas, in the early years, sodium perbo rate<br />

tetrahydrate was produced by reacting electrochemically<br />

generated sodium peroxide with boric<br />

acid, a direct electrolysis process based on aqueous<br />

borate solution developed at the Rheinfelden<br />

works supplied the rising demand beginning in<br />

1920. With the increased availability of hydrogen<br />

peroxide—produced in Weißenstein (Austria) from<br />

1910, and electrochemically via peroxodisulphuric<br />

acid at Rheinfelden beginning in 1928—production<br />

gradually shifted to the process of reacting sodium<br />

metaborate with hydrogen peroxide, which is<br />

used to this day. >>><br />

29

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