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Somalia: Creating Space for Fresh Approaches to Peacebuilding

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(i.e. civil war or humanitarian crises), but also by its use of positive frames that<br />

allow <strong>for</strong> the possibility of conflict trans<strong>for</strong>mation.<br />

impact of international media in somalia<br />

The framing of <strong>Somalia</strong><br />

In order <strong>to</strong> analyze and compare the frames that the international and African<br />

media have used when portraying <strong>Somalia</strong>, this paper looks at the New York<br />

Times (NYT) and the website allAfrica.com. Between 2000 and 2010, NYT has<br />

written nearly 2,500 articles that mention <strong>Somalia</strong>. This news source is respected<br />

within the Western world and is used as a sample <strong>for</strong> Western media reporting.<br />

AllAfrica.com is a service that collects and disseminates news articles from more<br />

than 130 African news organizations, and is used as a sample of African media<br />

reporting. They have featured more than 30,000 articles on <strong>Somalia</strong> during the<br />

same ten years.<br />

A qualitative analysis of article headlines was used <strong>to</strong> develop a list of common<br />

or interesting key words that were being used <strong>to</strong> describe the situation in<br />

<strong>Somalia</strong>. Michael Parenti argues fram-<br />

Potential Frames<br />

1. Civil war<br />

2. Humanitarian crisis<br />

3. Local peacebuilding ef<strong>for</strong>ts<br />

4. Warlords<br />

5. Terrorism/Al-Qaeda<br />

6. Piracy<br />

7. Natural disaster<br />

8. Islamic insurgency<br />

9. Peace talks/Agreement<br />

10. Peacekeeping missions<br />

ing is achieved in part through the use of<br />

particular labeling and vocabulary. The<br />

repetitive use of specific terms by a news<br />

outlet constitutes a frame that “conveys<br />

positive or negative cues regarding events<br />

and persons”. 14 In this case, ten different<br />

ways of framing the situation (see<br />

Figure 1), based on those key words, were<br />

compared across the two news sources by<br />

counting the number of articles that used<br />

the terms in each six-month time period<br />

from 2000-2010. 15 While a keyword search<br />

is an imperfect way <strong>to</strong> conduct a content<br />

analysis of news media, it does give a gen-<br />

eral idea about how the Somali conflict is being framed.<br />

<strong>Somalia</strong> was most often referred <strong>to</strong> by the NYT with respect <strong>to</strong> terrorism,<br />

with 45 percent of the articles mentioning terrorism or al-Qaeda. 16 The African<br />

sources on the other hand, only wrote about terrorism or al-Qaeda in 16 percent<br />

of their <strong>Somalia</strong> articles. Other popular frames used by the NYT included that of<br />

a humanitarian crisis, a civil war or a peacekeeping operation. Peace processes<br />

were only mentioned in 5.8 percent of the articles, while local peacebuilding<br />

ef<strong>for</strong>ts, represented by the key words “civil society” and “grassroots”, were only<br />

mentioned in 12 out of the 2,500 articles. While allAfrica.com’s sources were also<br />

most likely <strong>to</strong> refer <strong>to</strong> terrorism, humanitarian crises, civil war and peacekeeping<br />

operations in their articles, they were also twice as likely <strong>to</strong> mention peace<br />

processes and more than six times more likely <strong>to</strong> write about local peacebuilding<br />

ef<strong>for</strong>ts than was the NYT. A comparison between the two sources on each frame<br />

can be seen in Table 1.<br />

14 Parenti, Michael, Inventing<br />

Reality: The Politics of the Mass<br />

Media, (New York, NY: St. Martin’s<br />

Press, 1986): p. 220.<br />

15 The key word search was<br />

conducted through WestLaw. The<br />

key words used <strong>to</strong> constitute each<br />

frame can be seen in Appendix 1.<br />

16 Note that the link between<br />

al-Qaeda and al-Shabaab was<br />

generally assumed by the United<br />

States since the country declared<br />

al-Shabaab a terrorist organization<br />

in 2008. According <strong>to</strong> the Council<br />

on Foreign Relations actual links<br />

between the two organizations<br />

prior <strong>to</strong> 2010 were weak, if present<br />

at all. Yet the media tended <strong>to</strong><br />

rein<strong>for</strong>ce without question the US<br />

claims of a connection between the<br />

organizations. (Hanson, Stephanie,<br />

“Backgrounder on Al-Shabaab”,<br />

Council on Foreign Relations,<br />

2011, Available online http://<br />

www.crf.org/somalia/al-shabaab/<br />

p18650#p4). In February 2010, al-<br />

Shabaab declared <strong>for</strong> the first time<br />

that the organization was in fact<br />

aligned with al-Qaeda’s campaign<br />

of global jihadism. (See “Somali<br />

Islamists al-Shabab ‘join al-Qaeda<br />

fight’”, BBC News, 1 February 2010,<br />

Available online ; Childress, Sarah, “<strong>Somalia</strong>’s<br />

Al-Shabaab <strong>to</strong> Ally with Al Qaeda”,<br />

Wall Street Journal, 2 February<br />

2010, Available online ; Yusuf, Huma,<br />

“Somali militant group Al Shabab<br />

aligns with Al Qaeda”, The Christian<br />

Science Moni<strong>to</strong>r, 2 February 2010,<br />

Available online ).<br />

55

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