The Arrow - Ofcom Licensing

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Executive Director Alan Carruthers Occupation: Programme Director, The Arrow Other directorships: Chrysalis Radio Midlands Ltd Galaxy Radio Birmingham Ltd Born and raised in North Yorkshire, Alan spent the first half of his working life in the entertainment industry, managing a variety of venues around the UK. In 1989 he moved over to radio, joining the fledgling XTRAam in Birmingham as a Producer, becoming Programme Controller in 1990, a position he held for the following four years. In 1994, Alan was recruited by Chrysalis as Operations Manager for the launch of 100.7 Heart FM, the company’s first radio station. Alan became Programme Director in 1999, and in the following 6 years the station achieved record figures for both audience and revenue. In 2001, Alan also took on the responsibility for programming The Arrow on digital radio, a job he now does exclusively. Alan has been The Arrow’s guiding force since its launch on digital. He turned the unique adult rock format into a reality, applying his incredible passion for, and knowledge of, rock music, as well as his formidable skills in identifying and motivating presenting talent. The popularity of The Arrow on digital, and the loyalty of its following, is due primarily to Alan’s devotion to distinctive, high quality rock music radio. He has instilled in the digital service the characteristics of authority and maturity that will be The Arrow’s hallmarks on FM, as well as introducing innovative features – such as The Arrow Pocket Guide to... – that have earned The Arrow respect as more than just an all-music digital radio service. Since The Arrow’s Programme Director role became a full-time job last year, Alan has been able to deploy greater resources to developing the output of the digital service. This has included a stronger presenter presence on-air, more music features, greater emphasis on the regional components of the service and the development of more specialised strands of programming such as Captain America, a weekly programme devoted to all things Americana. As testament to his creative and programming talents, for both Heart and The Arrow, Alan was voted Commercial Radio Programmer Of The Year at the CRCA ntl Awards in 2003. The Arrow owes its authenticity and credibility to Alan’s expertise and passion for great rock music. His guidance will be essential to The Arrow in establishing itself as the home of rock music in Manchester. Alan’s favourite rock album is ‘American Beauty’ by The Grateful Dead, and the best rock gig he’s ever been to was the Rolling Stones concert in Manchester in 2004. 8
(ii) If there are firm plans to appoint any further directors, provide information (with details of any specific individuals in mind). We intend to appoint a Managing Director/Sales Director for the station after the award of the licence, who would also be a member of the Board of Directors. 9
Page 1 and 2: Application for the new local radio
Page 3 and 4: SECTION 105(A): ABILITY TO MAINTAIN
Page 5 and 6: Executive Director Phil Riley Occup
Page 7: Canned Heat’s ‘Canned Heat Cook
Page 11 and 12: (c) Involvement of the Applicant in
Page 13 and 14: Station Average Age by reach (Sourc
Page 15 and 16: FM licence, as it would allow us to
Page 17 and 18: (d) Audience Projections Provide th
Page 19 and 20: 3. Transmission Proposals (i) Provi
Page 21 and 22: (iii) Describe proposed arrangement
Page 23 and 24: 5. Programming Philosophy (i) This
Page 25 and 26: The Arrow will further distinguish
Page 27 and 28: • Regional : Smooth FM and Centur
Page 29 and 30: • Capital Gold : Capital Gold is
Page 31 and 32: Localised Commercial Services Three
Page 33 and 34: account for two-thirds of listening
Page 35 and 36: current and recurrent), 29% from th
Page 37 and 38: ARROW MUSIC OVERLAP - % ILR STATION
Page 39 and 40: The Arrow in Manchester Localness h
Page 41 and 42: Monday to Thursday 2000 - 2100 Spec
Page 43 and 44: Saturday 0600 - 1000 1000 - 1300 Sa
Page 45 and 46: Sunday 0600 - 1000 1000 - 1300 Sund
Page 47 and 48: Section 105(D): Evidence of local d
Page 49 and 50: OUR AIMS The primary objectives of
Page 51 and 52: METHODOLOGY Desk Research Chrysalis
Page 53 and 54: This % reach index graph provides a
Page 55 and 56: Dance/R&B (Galaxy) Infernal - From
Page 57 and 58: with good scores for 45+ year olds
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Radio 1 is seen as too young, a sta
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I want to hear new stuff, I don’t
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I find that Terry Wogan can waffle
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I think it is quite broad if I am t
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A pleasant outcome of this research
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Punk The Sex Pistols: Pretty Vacan
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By simply multiplying the two figur
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Cluster Modern Rock 4/5 Rock ‘n
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This data complements and reinforce
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36% More music, less chat than exis
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Declaration We confirm that, to the
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