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Phoenix Suns 2010-11 Media Guide - NBA Media Central

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<strong>Suns</strong> Management<br />

16<br />

Jay Parry<br />

Senior Vice President, Brand and Business Development<br />

After seven seasons as president and chief operating officer of the W<strong>NBA</strong>’s <strong>Phoenix</strong><br />

Mercury, Jay Parry joins the <strong>Suns</strong> as Senior Vice President of Brand and Business<br />

Development. She oversees all day-to-day operations of the Ticket Sales, Premium Seats,<br />

<strong>Suns</strong> Digital <strong>Media</strong>, CRM and Database Marketing, Public Relations, Marketing and Community<br />

Relations departments.<br />

In seven years at the helm of the Mercury, Parry helped lead the organization to two<br />

W<strong>NBA</strong> championships (2007, 2009) and to double-digit business growth in the areas of corporate partnerships<br />

and acquiring new fans. Perhaps most notably, Parry was a driving force behind the Mercury’s innovative alliance<br />

with Tempe-based LifeLock, an industry leader in identity theft protection, that resulted in the first-ever corporatebranded<br />

jersey in W<strong>NBA</strong> or <strong>NBA</strong> history. The partnership was originally announced in June 2009 and then expanded<br />

to include the club’s practice jerseys in March <strong>2010</strong>, blazing the trail for other major league sports teams to sell<br />

sponsorships on jerseys.<br />

Prior to joining the Mercury, Parry served as executive vice president of Bank of America’s 10-state central<br />

region.<br />

A native of Del Mar, California, Parry earned her Bachelor’s Degree in Finance from the University of Colorado<br />

in Boulder. She currently serves on the boards of Arizona Women’s Education and Employment (AWEE), Harris Private<br />

Bank, <strong>Phoenix</strong> Thunderbird Charities and <strong>Phoenix</strong> <strong>Suns</strong> Charities.<br />

Julie Fie<br />

Vice President, Basketball Communications<br />

Julie Fie, a senior member of the <strong>NBA</strong>’s public relations community, serves as the club’s<br />

primary liaison between the media and the team’s players and management for all basketball<br />

communications. Fie and her staff are responsible for media interviews and requests and<br />

the dissemination of information locally, nationally and internationally. This includes news<br />

conferences, press releases, game night press accommodations and credentialing, the<br />

production of media guides, game notes, and statistics.<br />

A former member of the <strong>NBA</strong> Public Relations Advisory Board, Fie joined the <strong>Suns</strong> in 1992. In 2007, she and<br />

her staff won the inaugural Professional Basketball Writers Association <strong>Media</strong> Relations Staff of the Year award,<br />

now known as the Brian McIntyre Award. Fie, now in her 19th season with the <strong>Suns</strong>, was promoted to her current<br />

position in July 1998.<br />

Originally joining the <strong>NBA</strong> with the Kansas City Kings as assistant public relations director, Fie was elevated<br />

to director the following season and remained with the club as the franchise relocated to Sacramento. She remained<br />

there until joining the <strong>Suns</strong>.<br />

A communications graduate from Iowa State University, Fie spent two years as an undergraduate with the ISU<br />

sports information department. She is a native of Jefferson, Iowa.<br />

Jeramie McPeek<br />

Vice President, Digital<br />

Jeramie McPeek enters his 19th season with the <strong>Suns</strong> and leads the organization’s digital<br />

and social media efforts, including eight in-house websites, the teams’ channels on<br />

Facebook and Twitter, as well as the club’s print publications.<br />

Under his guidance, <strong>Suns</strong>.com has twice been named the top team site in the league<br />

by The Sports Business Journal (2002, 2004) and received the Website of the Year Award<br />

from the <strong>NBA</strong> in 2007. McPeek was also recognized with two Rocky Mountain Emmy Awards<br />

in 2008 for his direction of the <strong>Suns</strong>’ official fan community (PlanetOrange.net) and a virtual tour of the team’s<br />

clubhouse (<strong>Suns</strong>LockerRoom.com).<br />

In addition to his position with the <strong>Suns</strong>, McPeek is the editor at large for the <strong>NBA</strong>’s official magazine, HOOP.<br />

A <strong>Phoenix</strong> native, McPeek graduated from Arizona State University in 1995 with a degree in journalism. He and<br />

his wife, Amy, have two children, Sam and Abby.

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