Download - BMW Group
Download - BMW Group
Download - BMW Group
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CORPORATE SUSTAINABILITY HAS A LONG HISTORY<br />
AT <strong>BMW</strong> GROUP.<br />
1973: First Environmental Officer in the Automotive Industry.<br />
2000: Executive Board Resolution „Sustainability is the guiding principle of the <strong>BMW</strong><br />
<strong>Group</strong> corporate strategy“.<br />
2009: Establishment of a Sustainability Circle and Board; corporate sustainability is<br />
established as corporate target.<br />
1997 2001 2007 2008<br />
2011<br />
Dr. Norbert Reithofer, CEO of <strong>BMW</strong> AG:<br />
„Sustainability throughout the value added chain is inseparable from our<br />
corporate self-image.<br />
That is why we choose to take responsibility. Because of our convictions, but<br />
also our self-interest, now and in the future.“<br />
<strong>BMW</strong> <strong>Group</strong> Investor Presentation, June 2013 Page 91
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