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Long-term Memory

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• Bahrick’s (1983) Delaware, Ohio experiment<br />

– real-life demonstration of forgetting curves<br />

– students and alumni of Ohio Wesleyan were asked<br />

• free recall of streets, buildings, and landmarks<br />

• using a map, write in street names, buildings, and landmarks<br />

(visually cued)<br />

• recognition of streets, buildings, and landmarks (matching)<br />

– current students who had been there different<br />

amounts of time provided learning curves<br />

• buildings and landmarks learned faster<br />

– alumni of different ages provided forgetting curves<br />

• buildings and landmarks forgotten more slowly

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