Long-term Memory
Long-term Memory
Long-term Memory
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• memory is worse when similar items are studied<br />
– A,B,C, vs. A,A’,A’’ (false memory effect)<br />
• memory is better when context is kept the same<br />
– encoding specificity<br />
• study “spelling-BEE” or “honey-BEE” – cue as context<br />
• Golden and Baddeley (1975) – environmental context<br />
– words learned on land or underwater<br />
– Words tested on land or underwater<br />
memory<br />
performance<br />
LTM Effects<br />
study<br />
on land<br />
study<br />
underwater<br />
test<br />
underwater<br />
test<br />
on land