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environmental management and monitoring for ... - Eventkultur.lab

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(iv) Develop a media strategy that is open <strong>and</strong> honest. Focus on the positive<br />

steps taken be<strong>for</strong>e <strong>and</strong> during the event, <strong>and</strong> their legacy.<br />

(v) Organise a press conference on Greening the event, with several of those<br />

most closely involved in attendance to explain the initiative.<br />

(vi) Organise a seminar <strong>for</strong> future hosts, sports officials <strong>and</strong> the media on<br />

"How to Green Your Event".<br />

Media & In<strong>for</strong>mation<br />

(i) In<strong>for</strong>m the media through their press kits of the Green event initiative<br />

<strong>and</strong> of steps that will affect them. Invite them to be "partners" <strong>and</strong> to offer<br />

their suggestions.<br />

(ii) Invite local media organisations to provide free Public Service<br />

Announcements on Green event topics.<br />

(iii) Reduce the paper given out to the media. Develop a system <strong>for</strong><br />

providing background papers <strong>and</strong> event results to media "on dem<strong>and</strong>".<br />

Explore electronic options.<br />

Games Legacy<br />

(i) Focus on safeguarding air, soil, water <strong>and</strong> habitat.<br />

(ii) Consider infrastructure such as energy systems, water conservation<br />

devices <strong>and</strong> recycling bins <strong>and</strong> systems as an important legacy to the<br />

community.<br />

(iii) Encourage new habits <strong>and</strong> approaches among volunteers <strong>and</strong><br />

participants that they can take back to their places of work <strong>and</strong> homes.<br />

(iv) Involve community groups in pre-event, post-event <strong>and</strong> nightly cleanups.<br />

Consider potential sponsors so that they can use this as a fundraising<br />

means.<br />

(v) Monitor <strong>and</strong> record how successfully individual initiatives function.<br />

This will provide baseline data <strong>for</strong> future events.<br />

Managing <strong>and</strong> Monitoring Environmental Per<strong>for</strong>mance of Sports Events <strong>and</strong> Facilities<br />

35

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