Performance Apparel Markets - Grado Zero Espace Srl
Performance Apparel Markets - Grado Zero Espace Srl
Performance Apparel Markets - Grado Zero Espace Srl
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<strong>Performance</strong> <strong>Apparel</strong> <strong>Markets</strong>, 1st quarter 2006<br />
Seamless knitting and stitch-free technologies<br />
Seamless knitting and<br />
welding are favoured in<br />
underwear, performance<br />
wear and now fashion and<br />
lifestyle garments<br />
The spread of these technologies<br />
is “revolutionary”<br />
although few garments<br />
have no sewn seams at all<br />
Seamless and welded<br />
garment constructions have<br />
grown phenomenally in the<br />
last five years—<br />
—driven by consumer demand<br />
for comfort, a sleek<br />
appearance and a good fit<br />
Traditional needle and<br />
thread sewn seams may<br />
even become a minority<br />
Patagonia makes soft and<br />
hard shell jackets using its<br />
own trademarked welding<br />
system<br />
Others too see such<br />
technology as offering<br />
benefits and sales potential<br />
In spite of their higher<br />
costs, producers and<br />
retailers favour seamless<br />
garments and those with<br />
welded seams<br />
<strong>Apparel</strong> with a seamless<br />
appearance feels smooth<br />
when worn next to the<br />
skin, has a slimmer profile,<br />
and chafes less<br />
Seamless knitting and welding technologies have found particular<br />
favour in the underwear and performance wear markets. Indeed it was<br />
in hosiery and underwear manufacture that these methods were first<br />
employed. They were then used in sportswear and technical outerwear,<br />
and are now penetrating markets for fashion and lifestyle garments.<br />
The spread of seamless and welding technologies is heralded by the<br />
industry as nothing short of a revolution. Many garments now make<br />
use of these technologies, although only a relatively small percentage<br />
have no sewn seams at all.<br />
Seamless and welded garment constructions have grown phenomenally<br />
in the last five years as manufacturers, retailers and consumers learn<br />
about the benefits. One estimate puts the average annual growth of the<br />
seamless performance apparel market at 112% between 2000 and<br />
2005.<br />
Growth is being driven by increasing demand from consumers who<br />
want garments which are more comfortable, and which have a sleek<br />
appearance and a good fit.<br />
If such technologies continue to develop at their current pace,<br />
traditional needle and thread sewn seams may even become a<br />
minority.<br />
The founder of the USA-based company Patagonia, Yvon Chouinard,<br />
thinks that the sewing machine may even become a “dinosaur” as<br />
seamless technology and stitch-free seams become more popular.<br />
Patagonia produces soft and hard shell jackets using its own<br />
trademarked welding system (see page 30).<br />
However, Patagonia is not alone. A growing number of outerwear and<br />
other garment manufacturers are adding this technology to their<br />
repertoire as they too see its benefits and the potential for more sales.<br />
At retail, welded garments typically cost about 10% more than their<br />
equivalents made with traditional stitched seams. Nonetheless,<br />
manufacturers and retailers alike are turning to garments made with<br />
welded seams and seamless knitting techniques.<br />
Benefits of using seamless knitting and welded seams<br />
The use of seamless knitting and welding eliminates the need for sewn<br />
bulky seams. The result is apparel with a seamless appearance which<br />
feels smooth when worn next to the skin. Also, garments made using<br />
these methods have a slimmer profile. The absence of bulky seams<br />
means that garments are more comfortable because there is less<br />
chafing or rubbing against the body.<br />
© Textiles Intelligence Limited 19