Advocacy in Action - International AIDS Society

Contents of the toolkit
Contents
Introduction to the toolkit 3
1 What is this toolkit? 3
2 Why and how was this toolkit developed? 4
3 Who is this toolkit for? 5
4 How can this toolkit be used? 5
5 What is in the sections of this toolkit? 6
6 How long does this toolkit take to use? 8
7 What materials are needed to use this toolkit? 8
Workshop schedule: Example 9
Section 1: Introducing advocacy 11
1.1 What is advocacy? 12
1.2 Why do we advocate? 18
1.3 How do we advocate? 20
Handouts 22
Section 2: Planning and implementing advocacy work 31
Choosing how to facilitate Section 2 32
Introduction to an advocacy planning framework 34
2.1 Step 1: Select an issue or problem you want to address 36
2.2 Step 2: Analyse and gather information on the issue or problem 38
2.3 Step 3: Develop an aim and objectives for your advocacy work 42
2.4 Step 4: Identify your targets 44
2.5 Step 5: Identify your allies 48
2.6 Step 6: Identify your resources 52
2.7 Step 7: Create an action plan 54
2.8 Step 8: Implement, monitor and evaluate 56
Handouts 60
Section 3: Including advocacy in an organisation’s work 67
3.1 Identifying how HIV-related advocacy can contribute to an
organisation’s mission 68
3.2 Understanding how HIV-related advocacy can affect an organisation 70
3.3 Ensuring that advocacy is an integral part of an organisation’s work 72
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