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44<br />

» commercial forum<br />

The Benefit of<br />

PDCA Accreditation<br />

for the Commercial Contractor<br />

My company achieved accredited status in November<br />

of 2007. Sometimes when speaking with other PDCA<br />

members who contract predominately in the commercial<br />

marketplace, I have been asked what benefits PDCA<br />

accreditation could possibly offer the commercial painting<br />

contractor. I suppose I do understand this outlook, as many<br />

feel that the curriculum is designed for and marketed primarily<br />

to the residential painting contractor. While this may well have<br />

been the case when Contractor College was first introduced,<br />

I assure you that there are many courses appropriate for the<br />

commercial contractor and their key employees. Today, there<br />

are more courses for the commercial contractor available and<br />

more are becoming available all the time.<br />

“A Real Plus for My Commercial Painting<br />

Company”<br />

I’ve been told that certification addresses the person, while<br />

accreditation addresses the group, or company. While I<br />

can’t find any backup in the dictionary to support this view,<br />

I can tell you that the “accreditation” format that PDCA has<br />

employed within Contractor College has been a real plus for<br />

my company. The process of taking classes online and testing<br />

at the end of each module, allowed us to assign classes to the<br />

key people within our organization who could gain the most<br />

from each specific educational topic. For example, our office<br />

manager/bookkeeper took the more advanced administration<br />

and financial classes. Our estimators and project managers<br />

took advantage of the sales and marketing offerings while our<br />

field superintendents picked up additional knowledge in the<br />

| pdca.org<br />

by David Siegner<br />

Siegner & Company<br />

areas in which they focus. This is simply an excellent way to<br />

inject knowledge and education into your painting company<br />

in a way that benefits the individual while “accrediting” the<br />

entire firm.<br />

We all should recognize the importance of differentiating<br />

ourselves from the competition. In my opinion, achieving<br />

accredited status from the only national trade association<br />

representing the interests of the professional painting<br />

contractor is one of the most significant ways to do so. We’ve<br />

found it to be an essential tool in the effort to successfully<br />

sell knowledge, professionalism, quality and service over those<br />

who have little to offer other than price. Quality customers –<br />

the ones who promptly pay their bills -- appreciate knowledge<br />

and quality, and want to deal with a contractor they can trust<br />

their investment to time and time again. These customers<br />

gravitate towards those who invest in education, are engaged<br />

within their industry, and show in actions their appreciation<br />

for achievement. I can tell you it has sure worked well for our<br />

company!<br />

While Contractor College and the Accreditation Program<br />

are excellent examples of how to get the most from your<br />

PDCA membership, best practices are at the core of what<br />

our association is all about. What better venue to share best<br />

practices for the commercial painting contractor than to<br />

become a member of the PDCA Commercial Forum. Just point<br />

your browser to www.pdcacommercialforum.org to learn more<br />

about this dynamic forum and how commercial contractors can<br />

profit from joining.<br />

Need help with regulation compliance?<br />

To find answers to specific regulatory questions and plan efficient and cost-effective environmental compliance, link to at the Paint and Coatings<br />

Resource Center (PCRC): http://www.paintcenter.org/<br />

Industry is bound by federal, state and local environmental regulations, some of which overlap. In addition, most companies have distinctive<br />

facility or processes that complicate the process of complying with rules and making environmental improvements.<br />

The PCRC has links to your state assistance program. Other tools include educational features, reference materials, calculators, searchable<br />

databases, links and interactive resources.

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