15.03.2014 Views

Policy Framework - Jacksonville Transportation Authority

Policy Framework - Jacksonville Transportation Authority

Policy Framework - Jacksonville Transportation Authority

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

City of <strong>Jacksonville</strong><br />

<strong>Policy</strong> <strong>Framework</strong> for Transit-Oriented Development<br />

What is Required to Make TOD Work?<br />

While the fundamental elements of TOD are easy<br />

to describe, successfully implementing TOD can<br />

be challenging. TOD policies should work toward<br />

creating a development pattern that takes full<br />

advantage of the capacity for people to walk, and their<br />

desire to ride transit, while remaining compatible<br />

with market forces, personal preferences and existing<br />

community contexts.<br />

Market Forces<br />

Development and re-development projects<br />

depend heavily on market conditions, including<br />

regional population and employment growth in<br />

the <strong>Jacksonville</strong> area and the ability for developers,<br />

residents, and businesses to pay to absorb new space<br />

created by TOD projects. TOD policies and design<br />

standards need to have sufficient flexibility to allow<br />

walkable, transit-friendly communities to take shape<br />

in an affordable manner.<br />

Personal Preferences<br />

Market demand indicates two things: the ability<br />

to pay and the willingness to pay. Preferences for<br />

housing types and community design elements vary<br />

among individuals depending on a host of factors like<br />

family size, income, and age. The mixed use character<br />

of TOD provides an opportunity to cater to an array<br />

of potential residents and businesses. TOD policies<br />

should be sensitive to the appropriate design, scale,<br />

and mix of uses to account for varying preferences.<br />

Mockingbird Station, Dallas, Texas<br />

Fruitvale Station, San Francisco Bay Area, California<br />

Existing Community Contexts<br />

TODs are not intended to be mere islands of transit<br />

and pedestrian activity. TOD policies should ensure<br />

that new and redevelopment projects integrate and<br />

blend neatly with the surrounding neighborhood<br />

contexts. This allows the TOD project to reinforce<br />

the existing community character and invites<br />

neighbors from the area to utilize alternative modes<br />

of transportation to reach local destinations.<br />

Capital Metro, Austin, Texas<br />

10 | What is Required to Make TOD Work

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!