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Cover 1_rto4 - Illuminating Engineering Society

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the store. This will prevent flat, dull and uninviting spaces. The<br />

goal of retail lighting should always be improved merchandizing<br />

and higher sales.”<br />

The design of the Ceil Newport Beach store presented a<br />

unique lighting challenge to the design team. The store-layered<br />

space design and the mix of furniture displays and small accessories<br />

displays dictated a diverse approach to lighting. It was<br />

decided early on in the design process to downplay the source<br />

of light, in keeping with the minimalist design as a background<br />

to the products on display.<br />

The store features five distinct lighting themes. Theme one is<br />

designed to provide ambient and accent lighting within the<br />

hard gypsum board ceiling. Black track lights carrying low voltage<br />

50 W MR 16 lamps were recessed above the ceiling within<br />

rectilinear cutouts. The space above the cutouts was painted<br />

black to conceal the lighting luminaires. This solution allows<br />

for clean uninterrupted ceiling plan and at the floor level flexibility,<br />

brightness and fluidity. The lighting provides additional<br />

rhythm and sense of order.<br />

Under the exposed structure, displaying and lighting furniture<br />

required a different solution. Low voltage cable lighting<br />

systems with small 50 W MR 16 lamps stretch inconspicuously<br />

between wood beams, highlighting individual groupings of<br />

furniture or “rooms” in intensity, clarity and specificity unique<br />

to this lighting source. This solution allows for flexibility that is<br />

needed for the ever-changing display in the furniture store. It<br />

provides sparkle, creates intimacy in the space, adds interest<br />

and attracts patrons to explore the<br />

various displays.<br />

The third lighting condition<br />

responds to the need to provide<br />

flooded light localized within each<br />

recessed display niche. The designers<br />

looked for a cost effective solution<br />

that would be easy to maintain<br />

and would be low in heat generation.<br />

After reviewing different<br />

options, it was decided to use<br />

3000K T8 fluorescent fixtures with<br />

electronic ballasts, which were<br />

placed in a concealed space specially<br />

designed for each display<br />

niche. The end result is a soft light<br />

that floods the products without<br />

any glare.<br />

For the cash wrap area, the<br />

designers decided to introduce a<br />

different and contrasting light source. By spacing pendant<br />

lights over the uniquely shaped service island, a distinction is<br />

made between this area and the rest of the store.<br />

The fifth and last lighting condition is specific to the circulation<br />

corridor connecting between the various furniture display<br />

“rooms.” This 4 ft wide corridor is defined by steel columns<br />

and wood beams with a 4 in. void in between. luorescent strips with T8 lams<br />

and electronic ballasts were integrated into the void; the lamps are coated with<br />

color gel and the effect is a pattern of light, rhythm and color.<br />

Ciel Home at Fashion Island is attractive to patrons when viewed from the<br />

outside, and when they enter the store, the first impression is positive and the<br />

visual clarity is high. Patrons feel safe and comfortable due to balanced ambient<br />

lighting. The merchandise is well illuminated with enhanced colors.<br />

Lighting is layered and creates elements of interest that attract people to linger<br />

longer. According to Louie, “Good lighting design will enhance the look of the<br />

store while taking in consideration human feelings<br />

and physiological responses.”<br />

Ciel Home stands out among the stores at<br />

Fashion Island as an example of a welldesigned<br />

store that responds to the need for<br />

proper lighting. The lighting design for the<br />

store received an International Illumination<br />

Design Award of Merit.<br />

The designers: Arie Louie, LC is a<br />

lighting designer with numerous<br />

International Illumination Design<br />

awards. With more than 16 years of<br />

architectural lighting design experience<br />

and a background in theatrical<br />

and motion pictures lighting, his<br />

designs range from corporate and<br />

office spaces, to retail, hospitality and<br />

restaurants, historical sites, residential<br />

and landscape lighting. He has been a<br />

member of IESNA for seven years.<br />

Ilan Baldinger is a registered architect<br />

in the states of Arizona and<br />

California. In 20 years of architectural<br />

practice Baldinger has compiled a<br />

substantial body of architectural work, varying in scope<br />

from uniquely crafted residential projects to mix-use high<br />

rise urban complexes.<br />

(above) The product wall is illuminated by concealed<br />

3000K T8 fluorescent fixtures with electronic ballasts.<br />

(right) Inside a false wall, MR 16 ceiling detail provides product lighting.<br />

(opposite) For the cash wrap area the designers<br />

decided to introduce a different and contrasting light source.<br />

By spacing pendant lights over the uniquely shaped service<br />

46 LD+A/May 2001 www.iesna.org

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