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Notes to the<br />

Financial StatementS<br />

August 31, <strong>2011</strong><br />

159<br />

31. FINANCIAL RISK MANAGEMENT (CONT’D)<br />

(b)<br />

Credit risk<br />

Credit risk refers to the risk that a counterparty will default on its contractual obligations, thereby<br />

resulting in financial loss to the Group. For trade receivables, the Group manages its credit risk through<br />

the application of credit approvals, credit limits and monitoring procedures. Where appropriate,<br />

the Group obtains collateral in the form of deposits, bankers’/insurance guarantees from its<br />

customers, and imposes cash terms and/or advance payments from customers of lower credit<br />

standing. For other financial assets, the Group adopts the policy of dealing only with high credit<br />

quality counterparties.<br />

As at the balance sheet date, the Group has no significant concentration of credit risks.<br />

The maximum exposure to credit risk for each class of financial instruments is the carrying amount<br />

of that class of financial instruments presented on the balance sheet which comprise mainly trade<br />

receivables, investments in bonds and notes, and cash balances placed with banks. In addition, the<br />

Company is the primary obligor for an unsecured composite advance facility which could be utilised<br />

by the Company and its designated subsidiaries. The amount utilised by the subsidiaries as at August<br />

31, <strong>2011</strong> was S$0.8 million (2010: S$0.8 million) [Note 7(f)].<br />

The credit risk for trade receivables based on the information provided to key management is as<br />

follows:<br />

Group<br />

Company<br />

<strong>2011</strong> 2010 <strong>2011</strong> 2010<br />

S$’000 S$’000 S$’000 S$’000<br />

By types of customers<br />

Advertisement 98,309 86,976 81,157 70,932<br />

Circulation 11,438 12,671 10,239 11,525<br />

Multimedia 2,467 2,806 1,379 1,383<br />

Broadcasting 1,572 861 - -<br />

Rental 6,528 1,376 - -<br />

Others 14,027 30,196 9,735 8,556<br />

134,341 134,886 102,510 92,396<br />

(i)<br />

Financial assets that are neither past due nor impaired<br />

Bank deposits and investments in bonds are neither past due nor impaired. Bank deposits are<br />

placed with reputable banks and financial institutions. The Group’s bond portfolio is primarily<br />

invested in investment grade securities. Trade receivables that are neither past due nor<br />

impaired are substantially due from companies with a good collection track record with the<br />

Group.

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