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. . . George<br />

. . . M.<br />

Rio Grande Showman<br />

Speaks 5 Tongues<br />

BROWNSVILLE. TEX. — Youthful Bob<br />

Wiseman, manager of the Capitol Theatre<br />

here and a graduate of the Interstate managers'<br />

school in Dallas, has been plugged<br />

by Hollywood visitors as "one of the best<br />

showmen in the Rio Grande valley."<br />

Customers of the Capitol describe Wiseman<br />

as being pleasant and friendly under<br />

all circumstances. He speaks four languages<br />

—English, Spanish. German, and Italian—<br />

and can greet almost any customer in the<br />

filmgoer's native language.<br />

Wiseman is popular with the valley press.<br />

Newspapermen from all parts of this general<br />

area know Bob well and always make it a<br />

point to drop in and see him.<br />

Last March, when Warners premiered<br />

"South of St. Louis" in Brownsville, the<br />

event got full press support.<br />

"In this business," Wi.seman says, "you<br />

should be nice to everybody. Sometimes it's<br />

pretty hard to do. But where my newspaper<br />

friends are concerned, it's always a pleasure."<br />

of<br />

When Pedro Armendariz made a series<br />

personal appearances throughout the Valley,<br />

he went back to Hollywood singing praises<br />

of Wiseman's efficiency to anyone within earshot.<br />

The two men are still corresponding in<br />

Spanish.<br />

At the moment Wiseman is pulling every<br />

string at his command to book a couple of<br />

old films, "Viva Villa" and "Juarez." He's a<br />

conservative chap, but he swears those two<br />

films would really "pack 'em in" at the Capitol.<br />

Wiseman began his Interstate career as a<br />

popcorn boy in the 1930s and has been with it<br />

ever since, except during the war.<br />

From the BOXOFFICE Files<br />

• • «<br />

(Twenty Years Ago)<br />

THE KING SCENIC CO., Dallas, has now<br />

located on East Elm street, with adequate<br />

floor space to care for its many customers<br />

R. Spence. manager of the R&R<br />

theatres at Sherman, Tex., has asked the<br />

city commission to stop showing free motion<br />

pictures in the public parks, a practice which<br />

has harmed the Gem, Rialto and Washington.<br />

* « «<br />

A $200,000 theatre is being built at Plainview,<br />

Tex., by the Underhill Construction<br />

Co., and will be the finest theatre in West<br />

Texas, according to A. G. Hinn. one of the<br />

financiers.<br />

« « *<br />

Leslie Wilkes and his whole crew in<br />

Corsicana, Tex., were again arrested recently<br />

for operating a theatre on Sunday. A<br />

case following previous arrest was said to<br />

have been postponed The Palace, San<br />

.<br />

Marcos, operated by F.<br />

. .<br />

W. Zimmerman, suffered<br />

damage during a heavy windstorm recently.<br />

The house was dark for several days<br />

L. Moore is opening a new theatre in<br />

Prankston, new Texas oil town.<br />

West Theatre Sponsors Amateurs<br />

GEORGE WEST. TEX.—The grand finals<br />

to amateur contests being sponsored by the<br />

West Theatre were held Saturday night (.21).<br />

Cash prizes were awarded.<br />

TKOll'KKS .\l'ri:.VK lOK L.\Ki:UO— .Sliu«n abovi are Oklahoma City theatremen<br />

greeting a troupe of Hollywood stars on their arrival for a stage show in connection<br />

with "Streets of Laredo." Sho«Ti following a breakfast given for the stars by<br />

C&R Theatres are C. R. "Charley" Freeman, C&K Theatres manager, center, and C.<br />

H. "Buck" Weaver, Paramount manager, right. Members of the troupe are, left to<br />

right, Dick Foote, Nan Leslie and Gail Russell. The stars arrived from Texas where<br />

they had been appearing in connection with the film. Giving three performances in<br />

Oklahoma. City, were the three stars shown here and William Demarest, John Bromfield<br />

and Corinne Calvet. With the troupe were Al Jermy of Hollywood, publicist,<br />

and George Henger, Dallas, Paramount publicist. The troupe went on to Tulsa for<br />

three shows at the Orpheum.<br />

Hargis to Colorado Ranch<br />

DALLAS—Fred Hargis. Alexander Film<br />

Co. branch manager, made a weekend trip<br />

to his Sky Valley guest ranch at Buena<br />

Vista, Colo. Mrs. Hargis, who accompanied<br />

him. is supervising final preparations for the<br />

summer season at the resort.<br />

R. B. Wallace Quits Post<br />

DALLAS—R. B. Wallace has re.signed from<br />

the Blankenship circuit staff. A previous report<br />

that Tim Stamps had resigned from<br />

Blankenship was in error. Stamps said he<br />

had no intentions of resigning.<br />

Robert Neil and Suzi Crandall will play<br />

the leading roles in "Prize Maid," an RKO<br />

film.<br />

mOTIOn PICTURE SEBYIEE C,<br />

p>»iii»i •• ihOMriiiaiiiki* Trailtri<br />

I2S HYDE $T.<br />

ianFrdncTuodlCalif.<br />

a'JZd wfx FLOODLIGHTS<br />

DRlVE-IN THEATRE MFG. CO.<br />

Afa4ue^-' The Popcorn Machine<br />

That Serves EVERYBODY EVERYDAY<br />

USE THE MANLEY PACKAGE<br />

The familiar red stripe Hi-Pop packages have definite<br />

"box office" appeal and are as American as the stripes<br />

in our flag. Manley's colorful cartons and bags will help<br />

increase<br />

your popcorn sales.<br />

MAKE MORE MONEY WITH MANLEY!<br />

There is No Substitute for Quality.<br />

THE BIGGEST NAME IN POPCORN<br />

P.A.(Bob)WARNER.Div.Mgr.<br />

201315 Young St.<br />

Dal las. Texas<br />

102 San Jacinto St.<br />

Houston.^Texas<br />

17 NorScharlel St.<br />

Oklahoma City. Oklahoma<br />

"k'c^'mT"<br />

BOXOFFICE :<br />

: May<br />

28, 1949 87

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