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Western Adventure Patron Taste No Problem to Her<br />
MIAMI—Diminutive Rina Cursi of Washington,<br />
one of the most unusual people in likes it better than ever. "I don't worry too<br />
started her work eight years ago and now<br />
Office to Charlotte<br />
CHARLOTTE—The home office of Western the motion picture industry, is visiting in much about the tastes of our clients," she<br />
Adventure Pi-oductions, Inc.. maker of western<br />
films, will be shifted from San Francisco Cursi, a Rochester girl, has made a name for to the theatre on time and undamaged."<br />
Surfside. In a field trod mostly by men. Miss acknowledges. "It's enough to get the films<br />
to Charlotte.<br />
herself as a film booker.<br />
Unlike hundreds of other people in the distribution<br />
business, .she has few ideas on what's<br />
Francis White, president of the film company,<br />
is associated in the operation of Con-<br />
music and voice, all of which led her to the the matter with boxoffice attendance. "Peo-<br />
The soft-spoken brunet studied ballet,<br />
solidated Theatres here with Tom A. Little, theatre. She explains the jump from stage ple just don't have as much money to spend<br />
vice-president of the producing firm. The to screen work as nothing more significant and there's some competition from television,<br />
company was formed last year, and production<br />
is carried on in California.<br />
marketing or otherwise.<br />
she explains. Such controversial factors as<br />
than a yearning to do motion picture work-<br />
though not with our small town customers,"<br />
Scott Lett, local manager of Screen Guild Miss Cursi watches out for the theatregoing<br />
wants of Virginia customers. From saccharin musicals," and so on, don't worry<br />
"too much blood and thunder." "too many<br />
Pi-oductions, has been appointed general sales<br />
manager of the firm. Offices are now being Washington she services an entire chain of her, because, she says, her theatres vary so<br />
prepared in the Film Exchange building at theatres, most of them in small cities. She much in tastes and preferences.<br />
300 W. Third St.<br />
With the opening of the home office, contracts<br />
for the showings of the firm's pictures<br />
will be sent here for approval. Banking<br />
and all legal affairs will also be carried on<br />
"Picked Up My Popcorn<br />
from the Charlotte office.<br />
The corporation has already released a<br />
number of western pictures starring Lash<br />
La Rue. Relea.ses are handled through Screen<br />
Sales at Least 33y3%"<br />
Guild. Lett has been in distribution for a<br />
number of years and was formerly connected<br />
. . . Says Little Rock Exhibitor<br />
with Paramount, 20th-Fox and Warners.<br />
•<br />
"I can conscienfiously recommend your Atomic Ring Popcorn<br />
Film Referendum Refused<br />
Boxes OS o stimulant to popcorn sales tor child patrons,<br />
By Talladega Officials<br />
writes Mr. Sam B. Kirby of the Nabor Theatre, Little Rock,<br />
Ark. ".<br />
. . the Atomic Ring Boxes picked up popcorn sales<br />
TALLADEGA, ALA.—The city commission<br />
on Friday evenings, Saturdays and Sunday matinees by at<br />
turned down a request for an informal referendum<br />
on Sunday films by a two to one<br />
received their rings and are highly pleased."<br />
least 33 l/3°o . . . Several of my child patrons . . .<br />
hove<br />
vote.<br />
Commissioner J. B. McKinney, who offered<br />
the motion to hold the election, said<br />
LET BLEVmS' ATOMIC RING BOX INCREASE YOUR BUSINESS!<br />
it is almost certain he will run for re-election<br />
in September on a "Sunday film"<br />
Boosts Boxoffice as Well as Sales through Self-Liquidating "Box Top" Premium with Terrific Kid<br />
plank.<br />
Appeol • No Premiums to Buy, Stock to Handle • Costs No More than Regulor Boxes<br />
There is talk that the local legislative<br />
Use it as You Would any Other Popcorn Container • Only $7.35M in 5M lots.<br />
delegation may be asked to determine whether<br />
they could pass a local bill providing for BLEVINS POPCORN COMPANY<br />
the referendum.<br />
Popcorn Village<br />
650 Murphy Ave., S W<br />
Mayor W. L. Baker and Commissioner<br />
3098 Charlotte Ave.<br />
Building E, Unit 8<br />
Noble Hall voted against McKinney's move<br />
NASHVILLE, TENN.<br />
ATLANTA, GA.<br />
to hold the referendum.<br />
Warehouse Stocks in Memphis, New Orleans, Little Rock and Tampa<br />
Show Goes on at Orpheum<br />
NEW ORLEANS— First run films are continuing<br />
on a full-time basis at the Orpheum<br />
throughout the major exterior alterations<br />
currently under way. Tlie lobby and boxoffice<br />
are being completely renovated and a<br />
new marquee with an upright sign is to be<br />
installed. Major interior alterations, including<br />
installation of more than 2,000 new<br />
seats, have been completed. A new pecan Improve Your Projection<br />
wood floor and new tile lavoratories were<br />
also installed during the general refurnishing<br />
of the interior. John V. Dostal<br />
WITH<br />
is city<br />
manager of the RKO theatres.<br />
B & L COATED<br />
CONSOLIDATED ARTIST BOOKING AGCY.<br />
Hollywood • San Antonio • Chicago - New York<br />
BOOKING VAUDEVILLE COAST to COAST HIGH SPEED LENSES<br />
Shows for All Types of Entertainment<br />
Phone Fannin 5496 405-406 Texas Theatre Bldg.<br />
THEY PASS MORE LIGHT<br />
SAN ANTONIO, TEXAS<br />
ATLANTA. CA.<br />
VIL-KIN<br />
Ramp Identification Lights<br />
SAVES TIME — ELIMINATES CONFUSION<br />
CHAHLOTTE, N. C.<br />
DRIVE-IN THEATRE MFG. CO. 'k'c'.'mT"<br />
"Everything Jor the theatre except /Urn"<br />
BOXOFFICE :: May 28, 1949 93
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