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Boxoffice-12.1953

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Clarinda Plans Big Day<br />

For 'Miller Story<br />

CLARINDA, IOWA—Clarinda is pushing<br />

plans for the preview showing of "The Glenn<br />

Miller Story" Januai-y 13 at the Clarinda<br />

Theatre.<br />

The Herald-Journal in a 120-point type<br />

banner line announced the event and plans<br />

for "one of the biggest one-day events in the<br />

history of the tovm." The paper emphasized<br />

the fact that this southwest Iowa town of<br />

several thousand will see the picture "even<br />

prior to its world premiere at Miami, Fla."<br />

The showing in Clai-inda is based on the<br />

fact that the town is the birthplace of the<br />

famous orchestra leader. Pictures are being<br />

sought in the area showing Miller and his<br />

family, who lived in Clarinda until 1909. His<br />

father was Lewis Elmer Miller and his mother<br />

the former Mattie Lou Cavender.<br />

The Iowa Historical Society has asked for<br />

photos which might be available for loan<br />

locally in order to gather official facts for a<br />

special article.<br />

C. W. Anthony, executive secretary of the<br />

Chamber of Commerce, and Herman Field<br />

of the Clarinda Tlieatre head a committee<br />

which is making contacts with Universal-<br />

International studio. Stars of the picture are<br />

scheduled to make a personal appearance.<br />

The Herald-Journal predicts that the preview<br />

will surpass the biggest day of the<br />

town's recent centennial celebration or the<br />

Golden Spike days celebration when President<br />

William Jeffers of the Union Pacific and<br />

other midwest leaders came to town.<br />

Four Install Screens<br />

DES MOINES—New screens were installed<br />

last week at the following Iowa theatres: the<br />

Dunlap in Dunlap, owned by C. C. Moore; the<br />

Watts in Osage, the Orpheum in North English,<br />

Dean Smith, manager, and the Grand In<br />

Estherville.<br />

Bow<br />

MILWAUKEE<br />

T^elft Theatres and the Jeffrey Theatre Co.<br />

have revealed plans for the construction<br />

of a 600-car drive-in near Marquette, Wis.,<br />

on the Michigan peninsula . . . Elroy Hirsch<br />

received a big ovation on his appearance in<br />

his hometown, Wausau, with the opening of<br />

the picture, "Crazylegs," in which he plays<br />

the title role . . . J. W. Nordquist of Shullsburg<br />

has been named manager of the Towne<br />

at New Holstein and the Kiel at Kiel, both<br />

owned by the Chapman circuit.<br />

The LaCrosse Theatre, LaCrosse, and the<br />

Bruce at Bruce have installed wide screens<br />

Benjamin of Lippert has returned<br />

from New York where he secured distribution<br />

rights for "Martin Luther" in the<br />

lower Wisconsin and Michigan upper peninsula<br />

regions . . . Filmrow visitors included Paul<br />

Notwatske, Vista, Mukwonago; Don Deaken,<br />

Dells, Wisconsin Dells, and Ted Mellin,<br />

Marion, Marion.<br />

Don Schwartz of Realart was in town conferring<br />

with the local staff . . . James Coston<br />

of the Riverside has withdrawn his appeal<br />

against the ruling which upheld 20th-Pox in<br />

denying him "Tlie Robe" for the Riverside.<br />

Bids in the Zala Theatre<br />

MADRID, NEB.—Mrs. Otto Weddingfeld of<br />

Madrid was the successful bidder at the public<br />

auction of the Zala Theatre equipment.<br />

She plans to have the projectors and soimd<br />

equipment overhauled and is making an attempt<br />

to secure additional booking outlets.<br />

Speakers Are Better<br />

Drive-in speakers are being improved each season.<br />

If your old equipment needs repairs or replacement,<br />

see us at once for complete satisfaction.<br />

We sell and guarantee RCA Speakers.<br />

POPCORN & SUPPLIES<br />

Popcorn, 100 lbs $12.50<br />

Popcorn Seasoning, Popsit Plus $15.50<br />

See Our Latest in<br />

VENDING EQUIPMENT<br />

'WESTERN<br />

THEATRE SUPPLY CO.<br />

RCA products are<br />

among the best to<br />

be had—buy wisely!<br />

3-D Is a Winner!<br />

Be Ready to Show It<br />

Everybody's talking about 3-D. Many exhibitors<br />

are getting ready. Don't be left behind<br />

in the race. See us soon.<br />

Award $158,369 Contract<br />

On Minot. N.D., Theatre<br />

MINOT, N.D.—Mackley & Ralston of<br />

Minot has been awarded the contract for<br />

general construction on a bid of $158,369 on aj<br />

1.200-seat theatre to be built here for Minne-,<br />

sota Amusement Co. The new theatre will be]<br />

located on the west side of Main street on'<br />

three lots between Bill's service station andj<br />

the Thomas funeral home. It will replace the!<br />

present State Theatre. A screen, measuring<br />

58 feet in width, has been planned. Lieben-I<br />

berg & Kaplan, Minneapolis architects, saidi<br />

construction work wiU proceed immediately;<br />

'<br />

with spring operation in view.<br />

George Craig to Retire<br />

At Detroit Lafayette<br />

L<br />

DETROIT—George W. Craig, stage manJi<br />

ager of the Shubert Lafayette Theatre, in-'<br />

tends to retire shortly. Craig, who just returned<br />

from a four- week stay at his northerr'<br />

Michigan home at Roscommon, said he anticipates<br />

returning there permanently "in thel<br />

very near future." He has been employee'<br />

at the Lafayette since its opening in 19391<br />

In the show business for 65 years, first as ar{<br />

electrician, then as stage manager, Craifj<br />

had been connected with the Lafayette dur-j<br />

ing its previous management for about 2(1<br />

years.<br />

Ashmun Circuit Adding<br />

CinemaScope in Four<br />

CARO. MICH.—Ashmun Theatres is installing<br />

Cinemascope in its Strand here, CeU'<br />

ter in Marlette, Family in East Tawas am<br />

Garden in Frankfort, according to R. D<br />

Ashmun. In some cases stronger lamps wil<br />

be installed. Joe Burnett of National Theatre<br />

Supply, Detroit, is supervising the work<br />

Head COMPO Setup<br />

MINNEAPOLIS—COMPO drive in thiJl<br />

being headed by Harry B. Prenchl<br />

territory is<br />

Minnesota Amusement Co. president; Jesi' Si5 o[<br />

McBride, Paramount manager, and Eddii!<br />

Ruben, circuit owner. Film salesmen are no^l<br />

conducting the annual solicitations with thai,<br />

i<br />

exhibitor accounts.<br />

Carl Schwyn Is Home<br />

CYGNET, OHIO—Carl Schwyn, banker and<br />

theatre owner, has been returned to his honn;<br />

here, after suffering a heart attack m Louis<br />

ville, Ky., in October. He owns theatres ij<br />

Toledo, Bowling Green, Napoleon and othe<br />

northwestern Ohio communities.<br />

First Closing in 30 Years<br />

LEXINGTON, KY.—The Ben Ali Theatr<br />

closed its doors to the public for the first tlmi<br />

in at least 30 years when it darkened twi<br />

days to install Cinemascope, according t<br />

Bob Cox, zone manager for Schine theatres<br />

Twelve men worked "practically day ani'<br />

night" to be ready for the opening of "Tti]<br />

Robe."<br />

Nick Polman to the Sebeka<br />

SEBEKA, MINN.—Tlie Sebeka Tlieatre, lo<br />

cateri in the Memorial Hall, has resumed show<br />

ing again. Nick Polman succeeds Cliris JeS;<br />

sen as operator. Jessen now operates the the<br />

atre at Sauk Rapids, Minn.<br />

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BOXOFFICE December 12, 195]

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