Kenosha State of Downtown Report.indd - The Lakota Group

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SECTION 5: SETTING A COURSE Main Street Revitalization Program Several stakeholder groups have expressed interest in adopting the Main Street Four-Point revitalization program as a vehicle for facilitating downtown revitalization and management. The Main Street Four-Point Approach is a comprehensive historic preservation-based commercial district revitalization methodology developed by the National Trust for Historic Preservation and administered by the Wisconsin Main Street Program/Wisconsin Economic Development Corporation. Currently, there are thirty-five Wisconsin communities that have operating Main Street programs, including several that have experienced dramatic success by undertaking consistent efforts in downtown marketing, business development and historic building rehabilitation. A Main Street organization must be established to enter the Wisconsin Main Street Program, which will provide regular training and supportive services to help the local Main Street program develop its resources and capacity to implement various revitalization projects and initiatives. Alternatively, the Lakeshore BID could reposition itself as a Main Street program rather than pursue the establishment of a new separate Main Street organization. FUNDING Funding from municipal, county, state and Federal sources as well as local foundations, corporate, and civic and business organizations will be needed to finance Strategic Plan elements. Public infrastructure, lakefront and streetscape improvements, and the creation of new incentive programs will be the most significant expenditures and thus should be prioritized according to the Strategic Plan strategies and recommendations. Key funding sources and incentive programs that should be explored further as critical Strategic Plan implementation tools include: Tax Increment Financing (TIF) Tax Increment Financing is a State authorized program administered by a municipality that allocates future increases in property taxes from a designated area for improvements dedicated to that area. While TIF is typically used for infrastructure and urban design improvement, it can be used for specific economic development activities, such as gap financing for new development or adaptive use projects. The Tax Increment Financing District #4 (TID 4) was established in the Downtown along the harbor and lakefront in 1989 and is set to expire in 2031. Funds have been designated for acquisition, demolition, public utility improvements, as well as public parking, street and plaza improvement. See also Figure 5-2. Funds from the TID can be used within an established ½ mile service radius, but any improvements outside of the TID will not generate additional increment for the District. Major projects completed with the assistance of TID 4 funds include the Civil War Museum and the new Boys & Girls Club facility. As of 2008, the new value of TID 4 was estimated at $119.6 million. Business Improvement District (BID) A Business Improvement District has already been established in the downtown but the special tax levy could be increased to underwrite a specific set of additional services to be delivered in the downtown as well as underwriting staff support for the BID. Building improvement efforts, wayfinding signage design and installation, streetscape design and maintenance, business retention/attraction programs, and branding, marketing and promotion activities can be supported through the BID. 102 CITY OF KENOSHA, WISCONSIN KENOSHA DOWNTOWN STRATEGIC DEVELOPMENT PLAN: STATE OF THE DOWNTOWN SETTING A COURSE
13th Avenue 10th Avenue 11th Avenue 12th Avenue 7th Avenue Downtown Study Area 45th Street Union Park LEGEND Tax Increment Financing District #4 46th Street 47th Street 5th Avenue Lake Michigan 7th Avenue 8th Avenue Sheridan Road 10th Avenue Kenosha Harbor 48th Street 49th Street Simmons Island 50th Street 50th Street Sheridan Road 8th Avenue 51st Street 51st Place 6th Avenue Kenosha Harbor 53rd Street 52nd Street T.I.F. District 54th Street 54th Street 3rd Avenue T.I.F. District Celebraon Place 1st Avenue 2nd Avenue 4th Avenue 5th Avenue Sheridan Road 10th Avenue 55th Street 56th Street 11th Avenue 56th Street 57th Street 6th Avenue 56th Street 57th Street 58th Street Southport Marina 7th Avenue 57th Street Downtown Study Area 10th Avenue 11th Avenue 8th Avenue 58th Street 58th Street 59th Street 59th Street 6th Avenue 'A' 59th Street Wolfenbuel Park 60th Street 7th Avenue 60th Street 8th Avenue Sheridan Road Eichelman Park 61st Street 61st Street 3rd Avenue 5th Avenue 62nd Street Bain Park 13th Avenue 63rd Street 7th Avenue Lake Michigan 8th Avenue 65th Street Sheridan Road Downtown Study Area 64th Street Baker Park 65th Street Figure 5-2: District 4 Tax Increment Financing Map CITY OF KENOSHA, WISCONSIN KENOSHA DOWNTOWN STRATEGIC DEVELOPMENT PLAN: STATE OF THE DOWNTOWN SETTING A COURSE 103
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STATE OF THE DOWNTOWN REPORT APRIL
Page 5 and 6:
INTRODUCTION SECTION 1
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PLANNING PROCESS The first phase of
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LAND USE AND PHYSICAL CONDITIONS SE
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Figure 2-1: Kenosha Regional Contex
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Figure 2-3: 2012 Downtown Strategic
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13th Avenue 10th Avenue 10th Avenue
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h Avenue h Avenue 10th Avenue 11th
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COMMERCIAL ZONING There are two par
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CIVIC ZONING IP Institutional Park
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INDUSTRIAL ZONING M-1 Light and M-2
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PHYSICAL CONDITIONS GENERAL CONDITI
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Library Park Historic District Loca
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LANDMARK PROPERTIES In addition to
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PARKING AND TRANSPORTATION SECTION
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DOWNTOWN ACCESS AND GATEWAYS There
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County Highway K (60th Street) ends
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Pedestrian crossings at intersectio
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Page 51 and 52: 12th Avenue 10th Avenue 11th Avenue
Page 53 and 54: Amtrak Amtrak provides daily interc
Page 59 and 60: The parking study identified a need
Page 61 and 62: CONCLUSIONS Downtown Kenosha has an
Page 63 and 64: MARKET ANALYSIS SECTION 4
Page 65 and 66: DOWNTOWN POPULATION Downtown Kenosh
Page 67 and 68: Table City 4-7: of Kenosha City of
Page 69 and 70: PLACE OF WORK Nearly two out of fiv
Page 71 and 72: RETAIL MARKET OVERVIEW RETAIL SALES
Page 73 and 74: DOWNTOWN KENOSHA BUSINESSES The typ
Page 75 and 76: 120th I 94 I 94 51st Cooper Pershin
Page 77 and 78: VISITORS VISITOR CHARACTERISTICS Th
Page 79 and 80: RESIDENTIAL MARKET OCCUPANCY AND TE
Page 81 and 82: DOWNTOWN HOUSING Pockets of older s
Page 83 and 84: Project Location Housing Type Year
Page 85 and 86: SETTING A COURSE SECTION 5
Page 87 and 88: General ■ ■ ■ ■ ■ ■ ■
Page 89 and 90: Business Mix ■ ■ ■ ■ ■
Page 91 and 92: Open Space & Festivals Desired Plan
Page 93 and 94: Strengths/Opportunities/Ideas ■ P
Page 95 and 96: PRELIMINARY IMPLEMENTATION STRATEGY
Page 97 and 98: CATALYTIC SITES AND PROJECTS The Ci
Page 101: ORGANIZATIONAL DEVELOPMENT Establis
Page 105 and 106: APPENDICES SECTION 6
Page 107 and 108: R-3 Strongly Like Like Neutral Disl
Page 109 and 110: R-9 Strongly Like Like Neutral Disl
Page 111 and 112: R-15 Strongly Like Like Neutral Dis
Page 113 and 114: MIXED-USE /RESIDENTIAL: MU MU-1 Str
Page 115 and 116: MU-7 Strongly Like Like Neutral Dis
Page 117 and 118: MU-13 Strongly Like Like Neutral Di
Page 119 and 120: MU-19 Strongly Like Like Neutral Di
Page 121 and 122: S-5 Strongly Like Like Neutral Disl
Page 123 and 124: S-11 Strongly Like Like Neutral Dis
Page 125 and 126: S-17 Strongly Like Like Neutral Dis
Page 127 and 128: OS-3 Strongly Like Like Neutral Dis
Page 129 and 130: OS-3 OS-9 Strongly Like Like Neutra
Page 131 and 132: OS-3 OS-15 Strongly Like Like Neutr
Page 133 and 134: MULTI-MODAL TRANSIT: T OS-3 T-1 Str
Page 135 and 136: OS-3 T-7 Strongly Like Like Neutral
Page 137 and 138: OS-3 T-13 Strongly Like Like Neutra
Page 139 and 140: 3. If you work in Kenosha, how long
Page 141 and 142: 8. What was your purpose of your la
Page 143 and 144: 14. What personal service businesse
Page 145 and 146: 17. How often do you attend festiva
Page 147 and 148: 21. How would you rate the usefulne
Page 149 and 150: 25. How would you rate the Downtown
Page 151 and 152: 29. If you answered no, why not? Re
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33. Please list destination(s) (pla
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KENOSHA WORKSHOP “BIG IDEA” RES
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■ ■ ■ ■ ■ ■ ■ Tear do
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Kenosha State of Downtown Report.indd - The Lakota Group

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