26.10.2014 Views

Download - Medienwissenschaft

Download - Medienwissenschaft

Download - Medienwissenschaft

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

The Currency of the Original<br />

The economics of e-commerce sets it down: The real reserve in precious metals to cover<br />

and authorise a currency is replaced by its virtual equivalent.<br />

Up to now, there used to be a fundamental link between original and archive: for<br />

instance the museum depot as currency (warrant) of the original which authorises the various<br />

reproductions. This is true particularly for the classical museum as the currency of<br />

aesthetics: a function authorised through real purchasing decisions and depot values.<br />

The Greeks knew [...] two methods of technological reproduction of works of art:<br />

casting and striking. Bronze and terracotta artefacts and coins were the only works of art<br />

they could produce in large quantities 22 .<br />

That way, the originals may remain inaccessible, but like the gold reserves of a national<br />

bank, they are the stable reference in the circulation of their digital alter ego. Thus<br />

the German Library (Deutsche Bücherei - the recipient of deposit copies), aims to keep<br />

two copies, an archive and a user copy; the archive copy is the complete monument of<br />

continuity against digital manipulability. 23 As long as the data contain redundancies, the<br />

system is able to correct itself and to compensate for losses within limits, namely: to<br />

interpolate via the figures. It is a different matter for the "sacred texts or data that are<br />

truly relevant culturally, where one is aware that a lot would get lest if one were to throw<br />

out the objects according to the model recommended by Oliver Wendell Holmes [...], and<br />

were to keep only the digitalised data as a memento of the objects." 24 As soon as the<br />

photographic record of objects appeared to make their materiality redundant, Holmes<br />

announced Postmodernism in 1859:<br />

In future, form will be separate from material. Indeed, the material is no longer of<br />

much use in visible objects except where it serves as a model after which the form is created.<br />

Give us a few negatives of an object worth seeing [...], that's all we need. The object<br />

may then be demolished or set alight, if you like [...]. This development will result in<br />

such a huge collection of forms that they will have to be sorted by categories and put on<br />

display in large libraries. 25<br />

Thus, the data technology of electronic libraries does not do away with the physical<br />

book; indeed, each information still requires authorisation by reference to the real.<br />

The reader or viewer looking for information easily forgets the materiality of the<br />

text or image carrier. The photographic transfer of the object into the space of the pictorial<br />

archive seems to make the original redundant; take, for example, the early Roman inscription<br />

of Satricum near Rome which was discovered by Dutch archaeologists:<br />

Once the position of the block with the inscription had been photographically documented<br />

and sketched [...] this and the two others displaying the same characteristics<br />

were transported to the Dutch Institute at Rome for preparation of the publication and to<br />

await placement in a museum. 26<br />

In fact, there has been a UNESCO convention for the Protection of the Natural and<br />

Cultural World Heritage since 1972, which requires of all its member states to photographically<br />

document special edifices. Form the archive photographs, it should be possible<br />

to interpret or, more precisely, compute the building plan in case of its "destruction which<br />

-153-

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!