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13 September Berlin / Dresden - Corio.eu

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QUARTIER AN DER STADTMAUER – BAMBERG –<br />

GERMANY<br />

Catchment area<br />

0-10<br />

10 - 20<br />

20 - 30<br />

• Total catchment area: 197.000 based on 0-20 minutes drive time.<br />

• Bamberg as regional center serves a large region, as nearby bigger towns are located at some distance.<br />

Primary catchment area<br />

• 69.000: 0-10 minutes drive time area.<br />

• The primary catchment area contains the inhabitants of Bamberg.<br />

• Purchasing power index of 102,6.<br />

• People from the primary catchment area are supposed to visit Quartier an der Stadtmauer on a frequent basis.<br />

Secondary catchment area<br />

• 128.000: 10-20 minutes drive time area.<br />

• Contains of several towns, including Memmelsdorf, Litzendorf, Strllendorf, and Scesslitz.<br />

• People from the secondary catchment area are supposed to visit Bamberg on regular basis, primarily for fun<br />

shopping.<br />

• Attractive urban landscape and small scale well organised urban environment are important factors to attract<br />

visitors to Bamberg.<br />

Residual catchment area<br />

• 103.000: 20-30 minutes drive time area.<br />

• Contains several towns, whereby Erlangen is not included because of the local retail competition in that area<br />

and the proximity of Nürnberg.<br />

www.multi.<strong>eu</strong>

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