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• The U.S. Government does not pay for this advertisement. It is presented as a public service i<br />

Hani<br />

It's sometimes been a hard sell to get certain hardnosed<br />

employers to install and promote a Payroll<br />

Savings Plan so their employees can buy U.S.<br />

Savings Bonds on a regular basis.<br />

They say things like "Naw, Savings Bonds don't pay<br />

a big enough interest rate."<br />

If you're one of these employers, look again.<br />

Now there's a new bonus interest rate on<br />

Savings Bonds.<br />

In fact, here are three good reasons why Bonds mean<br />

a lot to the working people already enrolled in<br />

Payroll Savings Plans:<br />

1. They're sate. (And who can sniff at safety in these<br />

troubled economic times?)<br />

2. They're often the difference between saving<br />

something and saving nothing. (Even if U.S. Savings<br />

Bonds paid no interest, Payroll Savings is the world's<br />

most painless way to build a nest egg.)<br />

3. They're now delivering a new bonus interest rate.<br />

(The bonus interest rate on Series E Bonds for longerterm<br />

holders is 5'/2% when held to maturity of 5 years<br />

10 months [4% the first year]. The extra V4%, payable<br />

as a bonus at maturity, applies to all Bonds issued<br />

since June 1, 1970, with comparable improvement<br />

on all older Bonds.)<br />

Soften up your sales resistance to Savings Bonds.<br />

Help your employees buy them.<br />

For full information, write Director of Marketing,<br />

The Department of the Treasury, Savings Bonds<br />

Division, Washington, D.C. 20226.<br />

You'll be doing your people a real service.<br />

And America, too.<br />

The Department of the Treasury and The Advertising Council.<br />

SW-8<br />

:: May 24, 1971

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