2007 Annual report - Groupe M6

MANAGEMENT REPORT
15.4.4
Balanced and transparent relations with partners
The role of the M6 Group with everyone it deals with such as shareholders, presenters,
viewers, customers or suppliers, is to maintain balanced and transparent relations with
them.
n Shareholders
Since 2004 and the extension of the free float, the M6 Group has stepped up its financial
communication policy in order to deliver to all shareholders exact, precise and fair
information, in accordance with applicable French standards and regulations.
Seeking to be attentive to the financial community and its shareholders in this matter,
the Group set up new information supports for individual and institutional shareholders,
via a website dedicated to current finances in French and English, the publication of an
innovative annual report, analysed and more interactive, as well as setting up a specific
channel for shareholders via e-mail actionnaires@m6.fr.
n Presenters
Relations with presenters and advertising agencies are governed by the Law of 1 April
1993, the so-called «Sapin Law», which guarantees a perfectly transparent advertising
market.
n Suppliers
Relations with suppliers, particularly programme producers are governed by multi-year
contracts as regards US studios (films, series), that ensures smooth exchange of content.
In addition, M6 Group plays a leading part in creating French and European audiovisual
and cinematic works, by dedicating a significant part of its advertising revenue to numerous
co-productions and by reserving part of its investments for independent producers.
M6 GROUP - 2007 annual report
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