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PARKLAND HEALTHfirst - Parkland Community Health Plan, Inc.

PARKLAND HEALTHfirst - Parkland Community Health Plan, Inc.

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Patient Education Procedures<br />

• Providers can inform their patients regarding the plans in which they participate.<br />

• Providers can inform their patients of the benefits, services, and specialty care providers offer through the<br />

CHIP plans in which they participate.<br />

• At the patients’ request, providers can give patients the information necessary to contact a particular health<br />

plan.<br />

• Providers can distribute or display written health educational materials or health related posters (no larger<br />

than 16 x 24) provided it is done for all plans in which the providers participate; these materials can have the<br />

health plan’s name, logo, and phone number.<br />

• Providers can display plan stickers indicating they participate with a particular <strong>Health</strong> <strong>Plan</strong> as long as they<br />

do not indicate anything more than “health plan is accepted or welcomed here.” In the case of CHIPspecific<br />

materials, stickers must feature the HHSC CHIP logo.<br />

Frequently Asked Questions about the Marketing Guidelines<br />

1. In discussing CHIP with my patients, can I say “If you want to keep seeing me as your doctor, you must<br />

pick [names of all plans in which you participate] as your health plan(s) when you are completing the<br />

enrollment form”?<br />

Answer: Yes. To reiterate the intent of the policy; however, a provider who participates in more than one<br />

CHIP health plan must mention each plan and this must happen in a way that does not cast one plan in a<br />

more favorable light than the others.<br />

2. If I am enrolled in more than one CHIP health plan network, do I have any responsibilities in mentioning<br />

both of them to my patients?<br />

Answer: If you participate in more than one CHIP health plan, and you are discussing CHIP with a patient,<br />

you must mention your participation in each of the plans or not mention them at all. You can not indirectly<br />

promote one plan by failing to refer to the other one.<br />

3. Can someone in my office help a family complete the CHIP application?<br />

Answer: Yes.<br />

4. Can someone in my office help a family complete the CHIP health plan selection form?<br />

Answer: No. Texas Department of Insurance standards do not permit providers to become directly involved<br />

in the health plan selection or enrollment process. Enrollment will be conducted centrally by CHIP.<br />

5. Can I distribute to my patients free items that display health plan information?<br />

Answer: No. Providers can not give out or display health plan marketing materials or items, including<br />

giveaways.<br />

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