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20 Warehousing<br />
Rack and roll<br />
Customer is the king. Many believe it<br />
but few satisfy him. Intermetal Ltd, a<br />
member of the Harwal Group of<br />
Companies, satisfies its customers with<br />
innovative, creative and quality<br />
products with the help of a large<br />
network of partners in the region.<br />
Founded in 1992, Intermetal Ltd is<br />
the leading manufacturer of banquet<br />
and conference, educational, outdoor<br />
and poolside and restaurant furniture<br />
in the Middle East. The company’s<br />
manufacturing facility in Sharjah<br />
utilises the latest technology to create<br />
a product range that is unrivalled in<br />
terms of world-class quality,<br />
uniqueness and cost effectiveness. It<br />
exports its products to more than 53<br />
countries worldwide.<br />
Intermetal Ltd forayed into racking<br />
industry three years ago to capture a<br />
sizeable market share. In such a short<br />
span of time the furniture major has<br />
also become the biggest manufacturer<br />
of racking systems in the country. It<br />
provides a complete a range of racking<br />
solutions from design to manufacturing<br />
and installation.<br />
According to Intermetal General<br />
Manager Nishan Basmajian, “If you are<br />
looking to fit out a warehouse, or<br />
require a few more bays of storage or<br />
just need accessories for an existing<br />
Nishan Basmajian<br />
General Manager, Intermetal<br />
system, Intermetal is here to help. We<br />
can advise you on the best storage<br />
solution using our vast product range.”<br />
“In just three years, the company’s<br />
sales have tripled, thanks to our new<br />
and innovative high quality products<br />
that stand the test of time. Our<br />
philosophy has always been to satisfy<br />
customer needs and provide innovative<br />
products at the best price possible. Our<br />
products are highly user-friendly and<br />
available in a wide range of sizes and<br />
designs. We also offer the customer an<br />
option of selecting the colour.”<br />
“Intermetal is a brand now in racking<br />
industry. A brand that is very well<br />
accepted and recognised for its quality.<br />
And that’s why our major clients<br />
include some of the big name in their<br />
respective industries for instance DHL,<br />
RAK Ceramics, Sultan Bin Rashid<br />
Establishments and Cosmos among the<br />
few.”<br />
The company’s interrack pallet<br />
racking helps manage the warehouse<br />
space effectively. The system not only<br />
helps reduce material handling and<br />
holding costs but also maximises<br />
productivity. Among the key<br />
advantages it offers include complete<br />
selectivity of items stored; more cubic<br />
space achieved as full utilisation of<br />
vertical space; systematic and safe<br />
storage of items resulting in improved<br />
house-keeping; reduce down time in<br />
storage/retrieval. The pallet racking is<br />
compatible with all type of material<br />
handling equipment and is capable of<br />
handling both palletised and nonpalletised<br />
goods.<br />
Intermetal’s racking products also<br />
meet the standard to withstand the<br />
extreme conditions. “Our racking<br />
products can handle the extreme hot<br />
temperatures like it’s in the UAE and<br />
the freezing cold warehouses<br />
temperatures which go to -23 degrees.<br />
For this purpose, anti-corrosion of the<br />
highest standard is done in-house by<br />
our experienced staff. The racking<br />
components are manufactured on highspeed<br />
roll forming machines and<br />
welded robotically at critical points.<br />
They are also subjected to elaborate<br />
pre-treatment processes and provided<br />
with epoxy polyester powder-coating,<br />
guaranteeing a lasting and scratchresistant<br />
finish.”<br />
Intermetal’s another key product –<br />
drive-in pallet racking – which ensures<br />
maximum space utilisation, making it<br />
ideal for investment temperaturecontrolled<br />
stores, where storage costs<br />
per pallet can be high. Drive-in<br />
racking’s arm bracket comes with a<br />
combination of lancings and bolts to<br />
ensure rigidity of the joint; high-<br />
Supply Chain & Logistics Group | www.sclgme.org