SPRING 2012
Distributor's Link Magazine Spring Issue 2012 / VOL 35 / NO.2
Distributor's Link Magazine Spring Issue 2012 / VOL 35 / NO.2
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126 THE DISTRIBUTOR’S LINK<br />
At the close of the <strong>2012</strong> Winter X Games,<br />
extreme athletes from Henkel Corporation's<br />
Team Loctite(r) had pushed their bodies and their<br />
equipment to the limit, snagging two silver medals<br />
as a result of their performance on the slopes. The<br />
Winter X Games took place January 26 through 29,<br />
in Aspen, Colo.<br />
Pro snowboarders Nick Baumgartner and Sage<br />
Kotsenburg secured their respective silver medals<br />
in the Men's Snowboarder X and Men's Snowboard<br />
Slopestyle events. Adaptive snowboarder Mike<br />
Schultz showcased his impressive skills in the<br />
Adaptive Snowboarder X Exhibition, a Loctite(r)-<br />
sponsored, non-medal event.<br />
All three snowboarders rely upon Loctite(r)<br />
threadlocking adhesives to prevent injuries caused<br />
if fasteners on their bindings come loose.<br />
Adaptive athlete "Monster" Mike Schultz -- who<br />
lost his left leg in a racing accident in 2008<br />
yet still competes on motorcycles, snowmobiles<br />
and snowboards -- has a<br />
special use for Loctite(r)<br />
adhesives and sealants.<br />
Mike swears by<br />
Loctite(r) products to<br />
"keep all of my foot and<br />
knee bolts tight" on his<br />
prosthetic equipment,<br />
particularly the unique<br />
MOTO KNEE that has<br />
allowed him to return to extreme sports.<br />
"Extreme sports push equipment to its limits,"<br />
explains Mike Shannahan, Henkel's director of<br />
marketing for the North American general industry<br />
business. "The Loctite(r) brand is known around<br />
the world for its extreme performance, and our<br />
athletes rely on Loctite(r) products to keep their<br />
equipment in top shape for the competitions,<br />
resisting the most powerful forces of man and<br />
nature."<br />
For information about Henkel’s sponsorships<br />
visit www.henkelna.com/loctitesponsorships1.<br />
For more information, contact Henkel Corporation<br />
Engineering Adhesives, One Henkel Way, Rocky Hill,<br />
Connecticut 06067. Tel: 1-800-LOCTITE (562-8483)<br />
or 860-571-5100 or visit their website at<br />
www.henkelna.com/industrial.