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Willie Wetsuit dives<br />
into the market with<br />
his safe sex message<br />
Brightbutton is bringing a new<br />
angle to the safe sex message<br />
with a fun new product.<br />
The appropriately-titled Willie Wetsuit<br />
is a mini neoprene wetsuit condom<br />
holder that protects the contents<br />
from damage.<br />
Brightbutton says Willie Wetsuit is<br />
a “confident and fun way to carry a<br />
condom”.<br />
It cleverly uses the mini wetsuit<br />
to protect the condom and also<br />
comes printed with a safe sex motto<br />
from Willie Wetsuit – “always protect<br />
yourself before you dive in”. Ahem,<br />
quite.<br />
Available in seven different colours,<br />
Willie Wetsuit can be imprinted with a<br />
company logo or message in up to<br />
four colours on both sides.<br />
Willie Wetsuit also has a key ring<br />
attachment too, so it’s easy to clip to<br />
a set of keys or a bag.<br />
Brightbutton granted <strong>PPD</strong> an exclusive<br />
interview with Willie Wetsuit.<br />
He told us: “When Brightbutton invited<br />
me to be their mascot for their<br />
new condom holder, I was over the<br />
moon.”<br />
Brightbutton founder William Ellis<br />
added: “It’s been great working with<br />
Willie Wetsuit, as he’s so committed<br />
to spreading the word about safe sex.<br />
When we set out to create a unique<br />
condom holder, we felt that there<br />
could only be one man for the job.”<br />
Willie joins a wide range of<br />
Brightbutton products, including<br />
Cocoon, a unique promotional<br />
lens cleaner) which won the<br />
runner-up prize for the bpma’s Most<br />
Innovative Product of 2008.<br />
For more details about these<br />
products, visit tradeonly.com/<br />
brightbutton<br />
Stirring stuff for chocolate fans<br />
Stir Crazy is the latest hot chocolate drink from Sweet<br />
Temptations launched to an amazing reception at the recent<br />
Caffe Culture exhibition.<br />
Sweet Temptations says the response to the product<br />
was overwhelming, with staff on the stand struggling to<br />
cope with the number of visitors wanting to find out more<br />
about this luxury chocolate drink with a new twist.<br />
The product, a 50g chunk of high quality solid chocolate,<br />
comes with a spoon already affixed ready to stir into<br />
hot milk, producing a delicious drink as the chocolate<br />
melts.<br />
With a great variety of 40 different flavoured chocolate<br />
options, from orange to wasabe and banana to Indian<br />
spices, drinking hot chocolate becomes a whole<br />
new experience. Those who can’t want to wait for all the<br />
chocolate to melt into the drink can simply lick it off the<br />
spoon.<br />
For more, visit tradeonly.com/sweettemptations<br />
Products<br />
Another new product<br />
from Brightbutton<br />
is Tulip, which<br />
prevents earphones<br />
from<br />
damage and<br />
tangling.<br />
Tulip works<br />
by holding the<br />
left and right<br />
earbud in<br />
place, whilst at<br />
the same time<br />
the neoprene<br />
fabric protects<br />
the earbuds from<br />
damage.<br />
Designed to stay on<br />
the wire, Tulip slides down<br />
the earphone wire so you<br />
can listen to your music.<br />
Once you have finished<br />
listening, it easily slides<br />
back up the earphone<br />
wire to control and protect<br />
the earbuds – helping to<br />
keep your earphones in<br />
perfect condition.<br />
Available in seven<br />
colours, Tulip can be<br />
imprinted in up to four<br />
colours on both sides.<br />
Brightbutton’s William<br />
Ellis said “Tulip retains<br />
the ease of wrapping the<br />
earphone wire around the<br />
listening device, but solves<br />
the tangling by carefully<br />
controlling and protecting<br />
the left and right ear bud.”<br />
Really a sign<br />
of the times<br />
Anokimobi has announced a<br />
breakthrough, with the launch of<br />
the world’s first solar powered<br />
Electro Luminescent (EL) signs.<br />
The signs are<br />
e c o - f r i e n d l y,<br />
highly visible<br />
and cost-effective,<br />
with the<br />
potential to save<br />
businesses millions<br />
in electricity<br />
costs.<br />
The EL solar signs allow branded<br />
messages to be broadcast to<br />
previously untapped audiences.<br />
Most suited to sunny climates,<br />
a typical sign can provide between<br />
six and 14 hours of continuous<br />
illumination from daytime charging,<br />
depending on the model. Unlike<br />
signs that use solar power to<br />
light very simple shapes made up<br />
of LED lights, EL signs can broadcast<br />
complex design sequences<br />
and detailed messages.<br />
More information at tradeonly.<br />
com/anokimobi<br />
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