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Retro gaming:<br />
Firebox’s Sega<br />
MegaDrive twin player<br />
offers old school<br />
entertainment.<br />
Features<br />
New bulk packed prices on<br />
selected tumblers, tankards<br />
stemware and tots.<br />
Mind meld: This colourchanging<br />
Thinking Putty<br />
has a mind of its own.<br />
Plenty of tricks<br />
in the box from<br />
website pioneer<br />
Firebox undoubtedly started out as<br />
a “toys for the boys” website, but<br />
now says that it has a 40 per cent<br />
female audience for its wide selection<br />
of toys and games.<br />
Now, Firebox has widened its horizons<br />
even further by moving into the<br />
promotional gifts market.<br />
The company offers brand new playthings<br />
alongside favourites many of us<br />
will recognise from the past few decades.<br />
Among the latter is the Sega Mega-<br />
Drive twin player retro console.<br />
Gaming may have changed out of<br />
all recognition in the past few years, as<br />
our report on the new Microsoft Natal<br />
demonstrates, but there’s something<br />
quirky, charming and immediate about<br />
the games of yesteryear.<br />
Other recent additions to the<br />
Firebox site include a mini<br />
ping-pong table,<br />
notable because<br />
it’s produced by the same people who<br />
make the full-size Olympic-approved<br />
tables. We can’t guarantee it’ll land you<br />
a gold in 2010, however!<br />
Firebox says that for promotional<br />
items, selecting a product that is available<br />
in-store or online gives a clear perceived<br />
value to the item.<br />
Customers also have the reassurance<br />
that all relevant certification has been<br />
passed in advance.<br />
One common challenge is finding a<br />
way to brand “retail” products – Firebox<br />
says its Thinking Putty proves consistently<br />
popular with a wide range of<br />
audiences and promotions, as it is still<br />
unique within the market but has the<br />
ability to be fully branded.<br />
For more, visit tradeonly.com/firebox<br />
Game on:<br />
This mini pingpong<br />
table comes<br />
from the same<br />
people who<br />
produce the fullsize<br />
article.<br />
New bulk packed prices on a selection<br />
of our old and new range of tumblers,<br />
tankards, stemware and tots.<br />
half empty or half full<br />
t: 0191 5846000<br />
f: 0191 5845555<br />
e: mail@dunelm-glass.co.uk<br />
w: www.dunelm-glass.co.uk<br />
neutral web: www.crystalbusinessgis.co.uk<br />
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