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News<br />
Show business pays off for LSi<br />
LSi played host to what it billed as “the largest<br />
promotional merchandise show ever to<br />
be held in the north of England” with its Big<br />
Promo Gift Show.<br />
Held at Saviles Hall in Leeds, the venue was<br />
significantly larger than those used for previous LSi<br />
shows.<br />
MD Lloyd Simpson admitted: “We knew that<br />
we’d have to pull out all the stops to make the<br />
show a success.”<br />
It seems the hard work paid off. The show had<br />
420 pre-registrations, 280 people through the<br />
door, 100 of them new prospects. More than 100<br />
people attended the seminars throughout the day.<br />
The show boasted 64 stands from 54 suppliers,<br />
covering a total of 6,000 sq ft.<br />
The visitors generated more than 1,800 individual<br />
enquiry sheets, 230 individual quotes and over<br />
£2 million of inquiries taken and quoted since.<br />
Orders taken so far LSi says its “not telling”!<br />
Simpson added: “It was a really great show. Are<br />
we doing it next year You bet we are!”<br />
For more details, visit tradeonly.com/lsi<br />
■■Do you have a big event coming up that you<br />
would like <strong>PPD</strong> to cover Just drop us a line at<br />
editor@ppda.co.uk and include as much detail as<br />
possible, including high resolution photos. We’ll<br />
be glad to hear from you!<br />
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