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From the Editor
Here comes the sun – perhaps!
I’m getting to grips with this industry now.
It’s taken a little while to begin to understand
how it works, but I can see now why so many
of you love it, even if at times it frustrates and
confounds you!
This month, I’ve been chatting to some of
the top movers and shakers in that industry and
that’s also helped shed new light. It’s also encouraging
that we are beginning to see chinks of
light after a pretty dark patch for everyone, with
many people talking about more orders and lots
of quotes. All very positive, so let’s hope those
green shoots don’t wither on the vine.
Of course, the news hasn’t all been good, with perhaps the biggest shock
being US giant Norwood filing for Chapter 11 bankruptcy and its subsequent
takeover by BIC. It will be interesting, in the coming months, to see how this
union influences BIC’s product mix over here in Europe. Just as significant, the
acquisition effectively now makes BIC the largest supplier of imprinted promotional
products.
I guess this is the summer issue. It’s hot and sticky as I write – though it’s
also just chucked it down with rain. With something as unpredictable as the
British weather, it’s always wise to make the most of the sun when it appears,
however fleetingly! In the next issue, autumn will be in sight and thoughts will
be turning to APG Live! Then it’s on to Christmas and of beyond that, the Trade
Only National Show, which is looking more exciting every day – see page 5 of
this issue for the latest developments.
Aidan Goldstraw
PPD Editor
Contacts
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Contents
N E W S
Big response for bpma survey
Norwood rescued by BIC
Show business pays for LSi
BTS gets up close and personal
Love is in the air for Malcolm
Listawood’s £400,000 revolution
Factory boss invests in his people
P E O P L E
18 Christopher is Best man for the job
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P R O D U C T S
Sling-driven thing for summer
Willie Wetsuit dives into market
Innovative drinks idea
Branding the key to getting a grip
Sleek silver favourite is back
I N S I D E R
Flash of inspiration: Chris Love
The write stuff: Neil Cleere
Real high-flier: Harvey Jeal
F E A T U R E S
To contact the Editor or to send any news, views,
comments or letters, email: editor@ppda.co.uk
Funny stories Odd pictures
Send your scandal to: gossip@ppda.co.uk
If you are having problems getting your
copy of Promotional Product Distributor,
email: circulation@ppda.co.uk
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Idea drives ahead
Printers and decorators
Toys not just for the boys
Lifestyles emerge as crucial
PCD: Promotional Clothing Distributor
Expert help with Far East trading
R E G U L A R S
To advertise, email: advertising@ppda.co.uk
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Green Day – Evan Lewis
A Changing World – Gordon Glenister
Rose Read – Paul Rose
The Hard Sell – Cliff Quicksell
Another Angle – Richard Belcher
Brand Blog – Melissa Chevin
Information Is Power – Nella Foulds
From The Show Floor – Nigel Bailey
Keep up to date on the latest news and views with the industry
magazine that has the biggest readership.
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T I T T L E T A T T L E
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S U P P L I E R
D I R E C T O R Y
Promotional Product Distributor,
Unit 4 Rhodes Business Park,
Silburn Way, Manchester Old Road,
Middleton, Manchester M24 4NE
Tel: 0870 777 2138
Fax: 0870 165 7418
Web: www.ppda.co.uk and www.ppdmagazine.co.uk
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Strictly no reproduction without permission. All rights reserved.