australia's motorcycle parts & accessories industry - Bike Business ...
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w o r k p l a c e p r a c t i c e s<br />
Recruitment and talent management<br />
Sustainable recruitment practices and how to win and retain<br />
stars in the “war for talent”<br />
Recruitment is not an exact science. Often decisions are<br />
made on candidates that are based more on gut feel than<br />
objective judgement. Yet this can be one of the most costly<br />
mistakes you can make.<br />
So where should you start when reviewing your recruitment<br />
practices And what do you need to do to give yourself the<br />
best chance of retaining the best performers<br />
<strong>Business</strong> strategy and cultural alignment<br />
How many people and what sort of skills and behaviours are<br />
you going to have to bring in your business to achieve your<br />
strategic plan for your business This is as important as these<br />
are the people who are responsible for the delivery of this<br />
strategy.<br />
It is equally important that you break down the personal<br />
attributes you will be seeking, such as evidence of leadership<br />
qualities. Do not forget to include their wider company<br />
obligations, such as upholding OHS standards, and any<br />
expectation you have of them that fall outside the standard<br />
template. If your job descriptions lack role clarity you risk your<br />
people not being not focused on the higher value activities<br />
that you require.<br />
A lot of time can be wasted, or worse, if a dispute arises<br />
and it can increase frustration levels for all involved.<br />
Being clear about what you need a staff member to do and<br />
achieve is paramount in getting business goals achieved, and<br />
a good position description should help<br />
you do that.<br />
• Your method of sourcing these<br />
people needs to be defined as<br />
well. For instance, do you need<br />
to find experienced sales people<br />
with networks in your <strong>industry</strong><br />
• What have you put in place to<br />
identify these people and attract<br />
them to your business<br />
• Are executive recruiters an<br />
important part of this or can you find<br />
them using social-media networking<br />
sites such as LinkedIn<br />
• It is well documented how important<br />
workplace culture is to the<br />
performance and reputation of a<br />
business. How much time have you spent really defining<br />
the qualities that you want your people to have, and why<br />
Advertising the role<br />
If you are advertising the role directly it is important to<br />
take some time to produce something that represents your<br />
business in the way you would like to be portrayed. Do not fall<br />
into the trap of just giving a factual summary of the role with<br />
no explanation of the advantages the role represents.<br />
Think about all of the positives of the role and select three<br />
that you think are key draw cards to potential candidates.<br />
Ensure you get the basics right, and clearly identify the<br />
location and any important considerations such as travel.<br />
Research shows that advertising the salary or contract<br />
rate improves the hit rate of candidates, and I am yet to<br />
hear a convincing argument for not including it in your<br />
advertisement.<br />
Job descriptions<br />
Once you have identified the key skills and personal<br />
characteristics required for a role you are ready to develop a<br />
job description, or review an existing one.<br />
You must have clear, measurable key performance<br />
indicators for which are mainly tactical and task-based<br />
for employees, and key result areas for management roles.<br />
BIKE<strong>Business</strong><br />
b u s i n e s s t o b u s i n e s s<br />
26 July - August 2012<br />
Many top<br />
candidates<br />
have been<br />
lost with<br />
a low-ball<br />
offer<br />
The interview process<br />
Successfully hiring a strong candidate<br />
depends, in part, on having positive<br />
interview experiences with your preferred<br />
candidates.<br />
The following steps are key to<br />
achieving this:<br />
Plan the process<br />
If you are sure about what you want you<br />
are more likely to identify professionals<br />
who fit the bill. If you are still working<br />
out politics, funding or personalities, you<br />
are better off waiting to start the hiring<br />
process.<br />
There are also marketing issues involved in making a<br />
successful hire. If the previous candidate had difficulties, or<br />
the organisation is in transition, you need to think about how<br />
you will present this to a prospective candidate.<br />
The more you have thought about key issues, and the<br />
more you have addressed glaring weaknesses in reporting<br />
systems, operating priorities or personal interaction, the better<br />
your chances of making an outstanding hire. Candidates<br />
understand there are challenges in every role... they may not<br />
understand procrastination or avoidance.<br />
Evaluate all candidates on the same objective criteria:<br />
When you ask all candidates similar questions you can<br />
compare their responses more precisely. If all candidates are<br />
treated with similar respect and are asked to meet similar<br />
criteria you can trust your result when one emerges as the<br />
consistent candidate of choice. This approach is helpful then<br />
you are reviewing two equally qualified candidates. Avoid<br />
questions that raise issues of marital status, religion, politics,<br />
gender or sexual orientation. These questions are simply<br />
illegal.<br />
They will have reviewed the website, read your literature<br />
and have a working familiarity with your operations.<br />
Depending on the nature of the role, use your questions to<br />
figure out which candidates are responding with standard<br />
answers and those who are thinking critically about the<br />
challenges you put to them.