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1996 - European Telework Week

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<strong>Telework</strong> 96<br />

(cont.)<br />

commodities which must be consumed when<br />

and where produced<br />

vertical economic links and production<br />

processes<br />

islands of information technology automation<br />

in each organisation as inward-looking<br />

technology<br />

simple trading relations between fixed-role<br />

suppliers and customers, with competitors<br />

excluded<br />

hierarchical bureaucratic organisations<br />

commodities which can easily be stored<br />

and transported for consumption<br />

anywhere at any time<br />

more horizontal economic networks (incl.<br />

outsourcing to small specialised firms,<br />

flexible specialisation)<br />

networks of organisations integrated<br />

through advanced communications, as<br />

outward-looking technology<br />

complex trading relations in which<br />

organisations can simultaneously be<br />

competitors, suppliers, customers, and<br />

distribution channels<br />

delayered networked organisations<br />

large stable organisations down-sized smaller, ever-changing<br />

configurations (e.g. virtual enterprises),<br />

internal decision-making to coordinate<br />

activity<br />

external market signals coordinate<br />

activity<br />

work single and fixed task demarcation multi and flexi tasking (a reversal of the<br />

division of labour)<br />

interorganisational<br />

organisational<br />

individual<br />

central, hierarchical reporting relationships<br />

static, geographically concentrated work<br />

patterns<br />

life-long, full-time, fixed job skills<br />

once-and-for-all education<br />

jobs for life<br />

de-centralised, horizontal and integrative<br />

relationships<br />

more mobile, distributed work patterns<br />

(e.g. teleworking and direct service<br />

getting closer to the customer)<br />

changing, flexi-time, multi skill jobs<br />

continuous education<br />

evolving jobs and work portfolios<br />

2.2.3. The contribution to regional development and cohesion<br />

Can advanced communications, long acknowledged as a central tool of <strong>European</strong><br />

integration, also play a role in increasing cohesion Or might advanced communications<br />

lead to greater economic inter-connectedness - but not necessarily to the balanced<br />

development of peripheral regions or, thus, to cohesion<br />

The answer is not obvious. Examples of both effects have been found during our<br />

research, even within single applications. Advanced communications have eased the<br />

logistics of the take-over of dairy processors in the Azores by distributors from the<br />

mainland, on the one hand improving access to mainland markets, but on the other<br />

weakening the bargaining position of local farmers. They have brought teleservice jobs<br />

to Scotland and Ireland, although with few linkages to the local economy. While no one<br />

can claim certainty as to the long-term effects, we distinguish some key trends below.<br />

- 24 -

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