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FEDERATION OF EURO-ASIAN STOCK EXCHANGES SEMI ANNUAL REPORT OCTOBER 2006<br />

TAYBURN KURUMSAL<br />

The privilege of serving our clients is what<br />

shapes our mission…<br />

Ediz Usman<br />

Partner & Client Relations Director<br />

Tayburn Kurumsal (Tayburn Corporate) and<br />

Tayburn Tasarim (Tayburn Design) provide a<br />

complete line of creative, integrated corporate<br />

communication products and services tailored<br />

according to its clients’ needs.<br />

Tayburn Group<br />

With 27 years of experience in international as<br />

well as European markets, Tayburn is the<br />

biggest corporate communication company in<br />

Scotland and the tenth biggest in the United<br />

Kingdom. It has been 12 years since we began<br />

blending Tayburn's know-how with our own<br />

knowledge of the local market and putting them<br />

to work in the service of clients. For more than a<br />

decade we have developed and offered<br />

productive, high-quality, and creative solutions<br />

for some of Turkey's leading companies in the<br />

areas of annual reports, branding, design, new<br />

media, advertising, and marketing.<br />

Thanks to our expert team, to the knowledge<br />

and experience acquired on our own and<br />

through Tayburn, to our customer focus, and to<br />

our innovative and creative approach to service,<br />

we are today Turkey's most sought-after service<br />

provider in the corporate communication<br />

segment. Our service area as Tayburn Kurumsal<br />

and Tayburn Tasarim is not limited to Turkey.<br />

Because of our world-class know-how and<br />

quality of service, we are also called upon by<br />

clients operating in Europe and in neighboring<br />

countries. Our own technological infrastructure<br />

makes it easy for us to provide such clients with<br />

fast, comprehensive service too.<br />

Professional approach to business<br />

One notion defines the reason for our existence<br />

and our mission: Enable our clients to establish<br />

and maintain accurate, sustainable, and highyield<br />

communication with their target audiences<br />

by means of our high added value products and<br />

services.<br />

With our professional approach to business,<br />

our national and international market<br />

knowledge, and our global experience in<br />

corporate communication we transform this<br />

mission into reality for our clients.<br />

Since the day we commenced operations, we<br />

have been doing business and taking pride in<br />

the knowledge that we have been consistently<br />

successful in the face of Turkey’s rapidly<br />

changing and developing market conditions<br />

and, what’s even more important, that we have<br />

been providing solutions that precisely serve our<br />

clients’ needs.<br />

Branding: High-profile corporate and<br />

consumer brands…<br />

In the areas of:<br />

• Creating<br />

• Developing<br />

• Defining and maintaining standards<br />

for our clients’ corporate and consumer brands,<br />

our brand-related activities<br />

consist of:<br />

• Designing logos and emblems<br />

• Developing corporate identities from A to Z<br />

• Launching and relaunching brands<br />

• Consultancy services.<br />

Reporting and investor relations: Printed and<br />

online corporate reporting and<br />

communicating with investors…<br />

Our activities in the area of reporting and investor<br />

relations consist of the turnkey design and<br />

delivery of:<br />

• Printed annual reports<br />

• Electronic (CD) annual reports<br />

• Web-based annual reports<br />

• Corporate websites<br />

• Investor relations websites<br />

• Foreign language copywriting and editing<br />

services<br />

• Road show presentations<br />

as well as similar products and services that<br />

enable our clients to establish and maintain<br />

timely, precise, uninterrupted, and transparent<br />

communication with:<br />

• Investors<br />

• Shareholders<br />

• Creditors<br />

• Business partners<br />

• Customers<br />

• Employees<br />

• Society at large.<br />

High added value services in<br />

investor relations<br />

Underlying all investor relations is the need to<br />

communicate corporate information accurately<br />

and clearly to investors, shareholders, creditors,<br />

employees, business partners, and society at<br />

large. Speed and transparency are of the<br />

utmost importance in investor relations today.<br />

It is vitally important for publicly-held companies<br />

to keep abreast and quickly comply with the<br />

requirements of national and international<br />

regulations (Capital Markets Board, Sarbanes<br />

Oxley, NYSE, LSE, etc). Providing truthful<br />

information at the right time and in a format that<br />

is easy to understand and to access heads the<br />

list of the objectives of everyone involved in<br />

investor relations in today’s world. Tayburn<br />

Kurumsal offers clients in Turkey all the products<br />

and services that they need in the area of<br />

investor relations.<br />

Compliance with national regulatory<br />

agencies<br />

Tayburn keeps a close watch on any changes<br />

that may be made by the Banking Regulation<br />

and Supervision Agency or the Capital Markets<br />

Board in the legal framework in the rules<br />

governing corporate reporting and investor<br />

relations and immediately incorporates them<br />

into its products and services. Tayburn does<br />

this in order to ensure that its reporting and<br />

investor relations products and services are<br />

always in full compliance with the current<br />

requirements of regulatory bodies. We also<br />

provide clients with consultancy services on<br />

fundamental and related issues as well.<br />

Marketing: Satisfying marketing needs in the<br />

product/service-consumer cycle…<br />

Our activities under the heading of marketing<br />

consist of a providing all the advertising,<br />

promotional, and corporate communication<br />

products and services that our clients may<br />

need such as:<br />

• Advertising campaigns<br />

• Corporate information films<br />

• Advertising films<br />

• Announcements (national and international)<br />

• Web-based solutions<br />

• Brochures<br />

• Information kits<br />

• Electronic presentations<br />

• Calendars and date books.<br />

Copywriting and editing services: Conveying<br />

your message clearly and to the right<br />

audience…<br />

Tayburn prepares and edits text in Turkish<br />

and other languages to ensure that its clients’<br />

messages are conveyed to their target audiences<br />

clearly and effectively. We provide high added<br />

value corporate communication services in the<br />

following languages:<br />

• Turkish<br />

• English<br />

• French<br />

• German<br />

• Italian<br />

• Spanish<br />

• Russian<br />

(Other languages are available on request.)<br />

CONTACT INFORMATION<br />

Contact Name Mr. Ediz Usman E-mail info@tayburnkurumsal.com Website www.tayburnkurumsal.com<br />

PAGE 28

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