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WoolWorths holdings limited 2013 good BUsiness JoUrneY report

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SETTInG out<br />

STAKEHOLDER ENGAGEMENT<br />

WE BELIEVE THAT BUILDING STRONG STAKEHOLDER relationships and<br />

PARTNERSHIPS IS KEY TO BUILDING A MORE SUSTAINABLE BUSINESS AND FUTURE.<br />

Woolworths has always focused on understanding the needs<br />

and views of a range of stakeholders – customers, shareholders<br />

and employees being arguably the most developed areas –<br />

but we have been working to refine our approach, and<br />

ensure greater consistency and improved feedback loops<br />

across all stakeholder groups.<br />

With the developments in regulation and oversight around<br />

governance set out by King III, and the concept of integrated<br />

<strong>report</strong>ing in particular – formalising a corporate approach to<br />

stakeholder engagement has become increasingly important.<br />

We have made <strong>good</strong> progress on consolidating our stakeholder<br />

engagement activities, understanding the “relationship owner”<br />

and consolidating information resulting from these activities. In<br />

the process we prioritise our input and feedback based on the<br />

degree to which a particular stakeholder or group is impacted<br />

upon by our activities and the degree to which a particular<br />

stakeholder or group can influence the outcome or success<br />

of our activities.<br />

Some of the key principles upon which we are basing<br />

our stakeholder engagement approach are:<br />

• Constructive and co-operative engagements<br />

• Openness and transparency<br />

• Mutual respect<br />

• Supportive and responsive interaction<br />

• Work towards regular and structured engagements<br />

• Engagements to be based on business critical aspects,<br />

national priorities and material issues for the business<br />

• Recognising that all stakeholders are also existing or<br />

potential customers<br />

The WHL group’s stakeholder universe includes communities,<br />

business partners, unions, industry bodies, government,<br />

regulators etc. To focus our <strong>report</strong>ing on these stakeholders,<br />

we have mapped them according to materiality – in this case<br />

their ability to impact strategic planning and decision making.<br />

Although we consider the entire universe of stakeholders<br />

in our engagement planning, we focus our <strong>report</strong>ing on<br />

material stakeholders in our Integrated Report, while we go<br />

into more depth regarding a broader range of stakeholders<br />

in this <strong>report</strong>.<br />

WHL 20 / <strong>2013</strong> GOOD BUSINESS JOURNEY

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