october 14 , 2012 - Doing Business with LCBO
october 14 , 2012 - Doing Business with LCBO
october 14 , 2012 - Doing Business with LCBO
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Ready to Drink - Party Zone Block PileOverviewThis program features 6 versions of Pole Topper signs, pre-printed Pricer Cards andShelf Talkers for the PT7 Party Zone turn.Please implement it as any other sold program, the display must be built on time, andmaintained <strong>with</strong> sufficient inventory for the entire duration and signed <strong>with</strong> the approvedmaterial.Key DatesInstall date: September 16, <strong>2012</strong>Take down: October <strong>14</strong>, <strong>2012</strong>Participating Products<strong>LCBO</strong># Description Format Retail Price Support Program Price Size (mL)29231 Smirnoff Ice 4-Pk-B 9.95 4 x 330211227 Palm Bay Ruby Grapefruit Sunrise Spritz 6 Pk-C 11.45 6 x 355273151 Rockstar + Vodka Electro Lemonade 3.45 473204057 Smirnoff Mixed Cranberry & Lime 4 Pk-B 9.95 4 x 330697409 Woody’s Pink Grapefruit 9.95 4 x 33077933 REV PET 3.15 473Merchandising InstructionsBuild one block pile <strong>with</strong> all six of the participating products in a high traffic area of the store.TRADE COPY ONLYPRODUCT #12 Cases Wide (min)7 Cases High (max)PRODUCT #22 Cases Wide (min)7 Cases High (max)PRODUCT #32 Cases Wide (min)7 Cases High (max)POLE TOP SIGN POLE TOP SIGN POLE TOP SIGNPRODUCT #42 Cases Wide (min)7 Cases High (max)PRODUCT #52 Cases Wide (min)7 Cases High (max)PRODUCT #62 Cases Wide (min)7 Cases High (max)44 Promotional Turn 7
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