october 14 , 2012 - Doing Business with LCBO
october 14 , 2012 - Doing Business with LCBO
october 14 , 2012 - Doing Business with LCBO
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Promotional Fixture Featured GiftsParticipating Products • Ontario WinesTo encourage our customers to purchase Ontario Wines that will pair well <strong>with</strong> turkey forThanksgiving. Please select from the following Ontario Wines varietals to merchandiseyour Feathered Gift Fixture: Riesling, Chardonnay, Pinot Noir, Gamay.Merchandising Instructions - Promotional FixturePromotional Fixture - Top ShelfEach bottle is to be placed in a cello bag and tied <strong>with</strong> the pre-cut ribbon and gift tag.Merchandise the cello bottle bags on the top shelf of the Promotional Fixture andpartially on the middle and bottom shelves.Promotional Fixture - Middle And Bottom ShelfMerchandise the assembled Autumn TinPail alongside the Cello Wrapped Bags, onthe middle and bottom shelves. Should thepails sell down, merchandise the remaininggifts alongside <strong>with</strong> the Year-Round Boxes(<strong>LCBO</strong> #178723 One-Bottle Box and #<strong>LCBO</strong>178764 Two-Bottle Box).PRE-WRAP BOTTLESAUTUMN PAIL &PRE-WRAP BOTTLESTRADE COPY ONLYAUTUMN PAIL &PRE-WRAP BOTTLESMarketing & Product Guide 49
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