ModElMAkinGucas codeBa (Hons) modelmaKing: W291course leader: paul JoHnson28 | 29tHe courseThis innovative course is a European leader in specialist makingfor <strong>the</strong> creative industries. It sets out to be challenging, practicaland demanding but also to provide a rich, rewarding, fun andvibrant experience. You will develop technical and aes<strong>the</strong>ticabilities, experiencing a wide variety <strong>of</strong> processes and materialsin carrying out a range <strong>of</strong> challenging and interesting briefs– working both physically and digitally in three dimensions.Creative, analytical and interpretive thinking is encouragedthroughout <strong>the</strong> course. Design methodology and critical analysisis promoted alongside visual and aes<strong>the</strong>tic judgement. You willbe encouraged to develop an independent approach to learning,designing and problem solving.The course has strong links with <strong>the</strong> creative industriesand graduates are in high demand. Importance is placedon <strong>the</strong> promotion <strong>of</strong> students, streng<strong>the</strong>ned by links withformer graduates and industry contacts. The course valueswork experience enormously and students are encouragedto carry this out with significant companies at home andabroad. Live projects and assignments with o<strong>the</strong>r courses,such as Animation, are encouraged. You may also have <strong>the</strong>opportunity <strong>of</strong> attending annual overseas trips to galleriesand industry studios in destinations such as New York,Prague and Rome.The role <strong>of</strong> modelmaking is rapidly changing and increasinglymodel-makers are required to take responsibility for projectmanagement in broad areas <strong>of</strong> media production, architecturalinterpretation and exhibition design. The course reflects thischange, providing graduates with <strong>the</strong> necessary skillsto be able to take on <strong>the</strong> demands that contemporaryindustry presents. The course units are designed to enableyou to gain numerous creative, technical, digital, visual andintellectual experiences and to develop and explore your newlyacquired skills with an emphasis on a hands-on approach.You will be introduced to creative making, technical processes,material manipulation, mould making, finishing techniques,digital modelling, special effects, designing, problem solvingand aes<strong>the</strong>tic understanding. Practice is always underpinnedby <strong>the</strong>ory.resourcesEvery student gets <strong>the</strong>ir own workspace, which is importantfor personal development and a sense <strong>of</strong> ‘place’. The spirit<strong>of</strong> community here is strong – as is our active studio culture.Students will work predominantly in <strong>the</strong> studio base roomenvironment, but will also use <strong>the</strong> well-resourced 3Dworkshops to produce outcomes, realisations and solutionsto support <strong>the</strong>ir studio work. There is a computer suitelocated within <strong>the</strong> base studio with <strong>the</strong> aim <strong>of</strong> encouragingstudents to integrate digital understanding and outcomesinto <strong>the</strong>ir processes. The course prides itself on its learningand teaching approaches and has a strong team <strong>of</strong> ex-industrypr<strong>of</strong>essionals which is fur<strong>the</strong>r supplemented by visitingcreative industry specialists.
year 1Year 1 provides an introduction to <strong>the</strong> fundamentalcreative, technical, visual and intellectual skills andknowledge that you will need to build a successfulcareer as a specialist maker in <strong>the</strong> creative industries.This is combined with an exploration <strong>of</strong> design ideas,critical thinking, visualisation skills and interpretation.Specialist demonstrations and practical studio andworkshop sessions are also undertaken (includingthose in special effects).year 2Year 2 builds on <strong>the</strong> development <strong>of</strong> skills andunderstanding started in Year 1 and encouragesstudents to develop as creative, intelligent makers.You will explore models as devices for explaining ideas,representation and interpretation <strong>of</strong> design and fur<strong>the</strong>ryour understanding <strong>of</strong> <strong>the</strong> demands <strong>of</strong> modelmakingin architecture, advertising, media production,exhibition, communication and interactive museumdesign. Within this year, pr<strong>of</strong>essional practice isintroduced, work experience is encouraged and <strong>the</strong>commercial design industry explored. Team workingis promoted through various projects, imitating <strong>the</strong>team ethos <strong>of</strong> <strong>the</strong> commercial world.year 3Year 3 will see you undertaking more in-depth andcomplex studio projects and you will also carry outa major <strong>the</strong>oretical piece <strong>of</strong> research. You will beencouraged to carry out a ‘live’ or simulated project,working to a client-led brief which must succeed within<strong>the</strong> constraints and expectations <strong>of</strong> <strong>the</strong> commercialworld. Your final major project is designed topromote your pr<strong>of</strong>essional intent, direction, creativity,individuality and strength in your specialist area. Youwill also learn about <strong>the</strong> pr<strong>of</strong>essional practice aspects<strong>of</strong> <strong>the</strong> pr<strong>of</strong>ession and experience business practice.Year 3 traditionally culminates in a show in London<strong>of</strong>fering an opportunity to meet potential employers.interVieWs and portFoliosInterviews are an opportunity for you todemonstrate to us your self-motivationand commitment to your area <strong>of</strong> study.We will be particularly interested inexploring how you have responded to agiven brief from your school or college.We will expect to see written as well ascontextual work, with samples <strong>of</strong> threedimensional pieces you have produced(ideally <strong>the</strong> pieces <strong>the</strong>mselves or aphotographic record <strong>of</strong> <strong>the</strong>m). Wewould also like to see sketchbookswhich demonstrate thinking andcuriosity, and some observationaldrawing. If you can provide samples<strong>of</strong> work which you have producedoutside <strong>of</strong> your studies this will alsohelp reinforce your portfolio.WHat We looK ForThis course aims to develop highlyskilled, insightful and creativegraduates and students will need toshow creativity, passion andenthusiasm towards a modelmakingcareer. You should be able todemonstrate three dimensionalability, observational drawing skills,curiosity and problem-solving skills,<strong>the</strong>oretical understanding anda real interest in design.more inFormationA ‘Showcase’ has been designed togive you <strong>the</strong> opportunity to take acloser look at <strong>the</strong> facilities, studios,staff and tutors <strong>of</strong> this course, toge<strong>the</strong>rwith examples <strong>of</strong> current studentprojects, recent work placements,graduate career prospects, exhibitions,events and awards, links with industryand o<strong>the</strong>r interesting facts. There isalso fur<strong>the</strong>r information about entryqualifications and <strong>the</strong> potential cost<strong>of</strong> materials and visits.WWW.aucB.ac.uK/modelmaKingsHoWcase