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annual report 2010-1111 (April to November 2010) were <strong>of</strong> theorder <strong>of</strong> Rs.409.52 lakh. The Society hasbeen working in pr<strong>of</strong>it consecutively for thelast 56 Years. During the year 2010-11, anamount <strong>of</strong> Rs.255.19 lakh was released bythe Government <strong>of</strong> India under MarketingIncentive Component <strong>of</strong> the IntegratedHandloom Development Scheme.NATIONAL HANDICRAFTS &HANDLOOMS MUSUM (NHHM)The National Handicrafts and HandloomsMuseum also popularly known as CraftsMuseum is located at Pragati Maidan, NewDelhi. It is a sub-ordinate <strong>of</strong>fice under theDevelopment Commissioner forHandlooms, <strong>Ministry</strong> <strong>of</strong> <strong>Textiles</strong>. Its mainobjectives are to increase public awarenessabout the India's ancient traditions <strong>of</strong>handicrafts and handlooms, provide aninteractive forum for the crafts persons,designers, exporters, scholars and publicand help the crafts persons to find aplatform for marketing without middlemenand to serve as a resource center for theIndian handicraft and handloom traditions.Collection, conservation and preservation<strong>of</strong> crafts specimen, revival, reproductionand development <strong>of</strong> Art and Craft are thebasic activities <strong>of</strong> the Museum.Museum CollectionThe Museum has a collection <strong>of</strong> over32,000 artifacts consisting <strong>of</strong> Metal Icon,Lamps, Incense Burners, Ritualaccessories, items <strong>of</strong> everyday life, Woodcarvings, Painted wood and Paper Mache,Dolls, Toys, Puppets, Masks, Folk andtribal paintings and sculptures, Terracotta,Folk & Tribal jewellery and an entiresection <strong>of</strong> traditional Indian textiles. Theyare exhibited in Folk and tribal Art Gallery,Temple gallery, Courtly Crafts Gallery andTextile Gallery and the rest are kept inMuseum Collection store.Visits by Eminent Persons / DelegationsDuring the current year i.e. 2010, anumber <strong>of</strong> distinguished persons visitedthe National Handicrafts and HandloomsMuseum, United States first lady Mrs.Michelle Obama visited the Craft Museumon 8th November, 2010. The visit was thehighlight <strong>of</strong> her recent trip in India whichincluded her interaction with children andshopping at the Crafts Museum. InNovember 2010 His Serene Highness,the Prince <strong>of</strong> Lichtenstein and her RoyalHighness, the Princess <strong>of</strong> Lichtensteinvisited the Museum and also toured theCrafts Demonstrations Programme.HANDLOOM EXPORT PROMOTIONCOUNCIL (HEPC)The Handloom Export Promotion Councilwas set up in the year 1965 with Primeobjective <strong>of</strong> promoting exports <strong>of</strong> Handwovenproducts <strong>of</strong> cotton as well as silkand readymade garments. With theincrease in the quantum <strong>of</strong> exports, theCouncil at present caters only to exporters<strong>of</strong> cotton handloom fabrics and made-ups,lungies and Real Madras Handkerchiefsand other items made from cottonhandloom fabrics. The Council has itshead <strong>of</strong>fice at Chennai and its RegionalOffice at New Delhi. A Committee consisting<strong>of</strong> elected representatives from the tradeand Government governs the Council. TheCouncil, which started in 1965 with only 96members, has grown over the years tocover the entire country with a membership<strong>of</strong> about 1555 members.In the absence <strong>of</strong> ITC (HS) codes for thehandloom products, the export data onhandlooms was not available from April2003 onwards. The matter was taken upwith the <strong>Ministry</strong> <strong>of</strong> Finance and after longcorrespondence and meetings with the<strong>of</strong>ficials <strong>of</strong> the <strong>Ministry</strong> <strong>of</strong> Finance, 31 ITC(HS) codes have been notified by the<strong>Ministry</strong> <strong>of</strong> Finance on 24th September2008. Based on the notified ITC (HS)codes, the Directorate General <strong>of</strong>Commercial Intelligence and Statistics,Kolkata have captured the followingproduct-wise export data on handloomsfor the period April 09 to March 2010,which is given at table 10.17.149