ICT and e-Business Impact in the Retail Industry - empirica

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e-Business in the Retail SectorTable of ContentsExecutive Summary ...................................................................................................51 Introduction...................................................................................................91.1 The Sectoral e-Business Watch.........................................................................................101.2 ICT and e-Business – key terms and concepts..................................................................131.3 Study objectives and methodology.....................................................................................182 Context and background.............................................................................222.1 Sector definition – scope of the study.................................................................................222.2 Industry background..........................................................................................................242.3 Trends and challenges......................................................................................................252.3.1 Macro-economic developments slowing down retail sales................................................................262.3.2 Increasing concentration and strong competition..............................................................................272.3.3 Changing consumer preferences.....................................................................................................283 Deployment of ICT and e-business applications in the retail sector .........303.1 The state-of-play in 2003/04 – review of an earlier retail sector study.................................313.2 ICT infrastructure, networks, expenditure and skills............................................................333.3 The upstream supply chain: e-procurement.......................................................................413.3.1 Introduction to upstream supply chain issues...................................................................................413.3.2 Findings about e-procurement.........................................................................................................423.4 The internal supply chain: in-house electronic operations...................................................493.4.1 Introduction to internal operations....................................................................................................493.4.2 Findings about internal e-operations................................................................................................503.5 The downstream supply chain: electronic marketing and sales...........................................583.5.1 Introduction to downstream supply chain issues...............................................................................583.5.2 Findings about electronic sales........................................................................................................593.5.3 Findings about electronic marketing.................................................................................................673.5.4 Electronic support of logistics and distribution..................................................................................693.6 Barriers and drivers of e-business use...............................................................................693.7 Overall differences between size classes, countries, sub-sectors and industries................743.8 Summary of the state of play of ICT and e-business in retail..............................................784 Drivers and impacts of ICT adoption...........................................................804.1 Conceptual framework: the structure – conduct – performance paradigm...........................804.2 ICT and productivity...........................................................................................................824.2.1 Background and hypotheses...........................................................................................................824.2.2 ICT impact on value added growth..................................................................................................854.2.3 ICT impact on labour productivity growth.........................................................................................884.2.4 Conclusions: Minor ICT impact on growth of value added and labour productivity .............................943
e-Business in the Retail Sector4.3 ICT and innovation............................................................................................................964.3.1 Survey findings about ICT and innovation........................................................................................964.3.2 Links between skills, e-collaboration and ICT-enabled innovation................................................... 1004.3.3 ICT innovation, firm performance and organisational change.......................................................... 1034.3.4 Overview of results on ICT and innovation..................................................................................... 1074.4 ICT and market structure................................................................................................. 1074.4.1 Survey findings on ICT and competition......................................................................................... 1084.4.2 Market structure and ICT diffusion................................................................................................. 1104.4.3 ICT impact on market structure...................................................................................................... 1114.4.4 Overview of results on ICT and market structure............................................................................ 1134.5 ICT and the retail sector’s value chain............................................................................. 1134.6 Summary of impact analysis............................................................................................ 1155 Case studies..............................................................................................1185.1 Mercator, Slovenia........................................................................................................... 1215.2 Globus, Germany............................................................................................................ 1305.3 Brookland Plus Products/Dirk van den Broek, Netherlands.............................................. 1375.4 AMJG Comunicações, Portugal....................................................................................... 1455.5 Casino Group, France..................................................................................................... 1505.6 4fitness, Germany........................................................................................................... 1565.7 Fleria Floral Creations, Greece........................................................................................ 1635.8 Smart Supermarket, Malta............................................................................................... 1685.9 EMPiK, Poland................................................................................................................ 1745.10 Cyprus-PC.com, Cyprus.................................................................................................. 1826 Conclusions: outlook and policy implications ..........................................1886.1 Outlook on further developments expected...................................................................... 1886.2 Policy implications........................................................................................................... 1896.2.1 Introduction to policy implications.................................................................................................. 1896.2.2 Suggested political activities.......................................................................................................... 190References.............................................................................................................194Annex I: The e-Business Survey 2007 – methodology report................................197Annex II: Econometric analysis methodology.......................................................2034
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ICT and e-Business Impact in the Retail Industry - empirica

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