Evaluation Study MSE Cluster Development - Ministry of Micro ...

Chapter No: 4 – Soft Interventions in Sampled Clusters4.2.2 Beneficiary Responses on Awareness of Soft interventionsAs seen in Table 4.3, the programmes/seminars to enhance awareness have the highestlevel of responses among the cluster actors. This is followed by the response related toparticipation in the exhibitions and tours to model clusters/institutions and technologydemonstrations. Awareness regarding participation in international fairs was relativelylow indicating that these activities were either confined to limited participation or notundertaken at all. The responses related to other soft initiatives such as commonwebsite, development of common marketing brochure/news letters, export meet, craftshows, food melas, loan schemes and other interventions have a very low responseregarding awareness indicating that these activities were either not carried out orconfined to a very few cluster actors.Table No.-4.3: RESPONSES ON THE AWARENESS OF ACTIVITIES UNDERTAKEN UNDERSOFT INTERVENTIONSActivity/ Programme Units Responding % DistributionTraining Programme / Workshop / Seminar 246 85Participation in Exhibitions 161 56Tour to Model Cluster / Institution/Technology Demo 101 35Participation in Foreign Fairs 41 14Common Website 60 19Brochure /News letter for Cluster 44 14Export Meet 32 11Craft Show 10 3Food mela 6 2Loan scheme 2 1Others 16 5Base: All Respondents 323 1004.2.3 Beneficiary Responses on Participation in SoftInterventionsAs seen in Table 4.4, the participation of beneficiaries in soft interventions has beensubstantial in only three activities namely training programmes/workshops /seminars,exhibitions/fairs, and exposure visits. The participation in other activities has been verylow indicating the choice of soft interventions among cluster actors.82