Chapter 1 - What is a Niche Market? - Are You In It To Win It

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Let's just say I didn't tell you this part, OK?After all this, beyond these free tips, lies the realm of getting links throughthe direct involvement of others. That's either of link exchange or paid linksor ads! We'll talk about both adding traffic and revenue streams to yourexisting web business in our final chapter, under the general category of"growth".Selecting Keywords for Your Internet Marketing NicheFinding the right keywords for your niche is one of the most importantaspects of Internet Marketing. The Internet is literally driven by keywordsand failure to apply relevant and valuable keywords to your website andoptimize your website for these keywords can be a fatal flaw in yourmarketing strategy. This section of this ebook will examine the importanceof selecting keywords in your Internet marketing campaign.The Supply and Demand Concept Applied to Niche MarketingThe principle of supply and demand is just as important in Internetmarketing endeavors as it is offline. While supply and demand offline is oftenused to determine appropriate prices for goods and services, the onlineconcept of supply and demand as it applies to Internet marketingdetermines whether or not there is room for more websites in a particularniche. This is very important because a niche which is already saturated isnot an ideal situation. In selecting relevant keywords for a niche website it isimportant to evaluate the competition and determine whether or not there isroom in this niche for more competition.
According to this supply and demand model, keywords should be examinedbefore delving too deep into a particular niche. This is important because thekeywords you select for your niche and your ability to optimize your websitefor these keywords are both critical to the success of your Internetmarketing campaign. Some consideration to keywords should be givenbefore selecting a niche. During this time preliminary keywords should beexamined to determine whether or not the Internet is already saturated withthese particular keywords.Finding your niche to be saturated is not always an indication thatabandoning your idea all together is necessary. Sometimes it is possible tofurther fine tune your niche into an even more specific idea. For exampleyou may find there is a great deal of competition for the keywords, “doggrooming” with many of the competition coming in the form of largecorporations. However if you further break this down and perhaps focus ondog grooming in particular states such as, “Alaska dog grooming” you mayfind there room on the market for your niche.Characteristics of Valuable KeywordsDuring the process of selecting your niche, you likely examined the subjectof keywords on a preliminary level but now it is time to really beginresearching keywords for your niche. One of the most importantcharacteristic of keywords is relevance. The keywords you select for yourniche should be relevant to your website. This is important because, throughsearch engine optimization (SEO), these keywords will drive your targetaudience to your website. It is also important because your website will beranked by search engines according to these keywords and if they are not
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Easy Niche RichesChapter 1 - What i
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Easy Niche RichesChapter 1 - What i
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Finally learning about Internet nic
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Customers who are loyal to Chevrole
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contrary to their beliefs. Check ou
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to the ship. This lines plays on th
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could say that the chart is the bev
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The consumers will recognize your l
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To start out, we'd better lay down
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Thus, the other three rules follow
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on their car. The first Seattle tee
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on the subject. I'm temped to print
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Believe it or not Internet niche ma
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Now that we've had our starry-eyed
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save to a file. What you do with th
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Clusty (http://clusty.com/)Dogpile
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Squidoo (http://www.squidoo.com/bro
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and patches, put up a banner ad fro
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density that is guaranteed to produ
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and is probably ripe for a comeback
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The Thrill of the HuntBack in Chapt
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at how the line sweeps off heading
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and kicking somewhere else. Conside
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5. Low Supply: very few people have
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Chapter 1 - What is a Niche Market? - Are You In It To Win It

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