Chapter 1 - What is a Niche Market? - Are You In It To Win It

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Chapter 8 - Selling your Product OnlineThey are both web pages, but there's a world of difference. The non-salespage can be anything. A Flash animation, an image gallery, a bunch offorum posts. But the sales page - the page from which you sell your item -has one goal: to sell your item. If it doesn't sell the item, leave it out. Infact, we're going to stop calling it a web page entirely, and call it your onlinestorefront.
Look at any retail sales environment - we're talking about a physical storeyou shop at every day - and notice the set-up. There's the display - theitems are easy to find. The store is easy to navigate. The counter where youcheck out is always in a prominent location. notice in any retail store, nomatter what they sell or how they set the place up, the sales counter wherethe cash register is is placed so it's one of the first things you see when youenter the store. Absolutely everything there is directed towards propellingyou conveniently to your transaction.If you checked out WebPagesThatSuck.com from my recommendation twochapters ago, you'll notice that the site pays a lot of attention to businesswebsites. In fact, the author states at some points that home pages with anon-business purpose really don't apply - his focus is on online storefronts.Here's a random example off the net:
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Easy Niche RichesChapter 1 - What i
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Easy Niche RichesChapter 1 - What i
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Finally learning about Internet nic
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Customers who are loyal to Chevrole
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contrary to their beliefs. Check ou
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to the ship. This lines plays on th
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could say that the chart is the bev
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The consumers will recognize your l
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To start out, we'd better lay down
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Thus, the other three rules follow
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on their car. The first Seattle tee
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on the subject. I'm temped to print
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Believe it or not Internet niche ma
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Now that we've had our starry-eyed
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save to a file. What you do with th
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Page 43 and 44: The Thrill of the HuntBack in Chapt
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Page 51 and 52: Chapter 5 - Deciding your Profit Mo
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Page 55 and 56: This is the classic website support
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Page 63 and 64: All of these methods taken together
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Page 70 and 71: message-board software, just like a
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Page 74 and 75: email campaigns or any combination
Page 76 and 77: Remember in the first part of this
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Page 80 and 81: One of the most comprehensive. eLan
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Page 92 and 93: The basic strategies of Internet ni
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Page 96 and 97: "Sig" stands for "signature". Almos
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Page 100 and 101: Actually, keep doing all of the abo
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Page 104 and 105: elevant to the content of your webs
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Page 108 and 109: CopyBlogger(http://www.copyblogger.
Page 110 and 111: Well, you have the web space, you m
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Page 116 and 117: Internet marketing resourcesPrivate
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Chapter 1 - What is a Niche Market? - Are You In It To Win It

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