Chapter 1 - What is a Niche Market? - Are You In It To Win It

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that game, 100% of the search traffic based on it is coming my way. My sitetraffic may rise and fall, but the Nethack hits stay steady every single day.I visited the site "textfiles.com", which is devoted to files left over from theold days of bulletin board systems, still known as BBSs. Yes, this is previousto the World Wide Web, in the late 80's and early 90's - back when youconnected to another computer by dialing that computer's telephonenumber! And in the archives, I discovered a whole bunch of log-in screensrendered in ANSI art. Nobody in God's great Earth messes with ANSIcharacter art anymore, and programs that can render it correctly aredisappearing. So I decided to render some of it and save it in a modern-dayimage format. Here's three of the results to give you an idea:At best, I thought these would be a curiosity. Turns out, my little gallerywith about eighty of these BBS login screens became a brief Internetsensation. I got tons of comments, advice on rendering the format, and linksfrom social bookmarking sites. People who were there during the BBS yearsrave about how it brings back the memories. I am now cited as an authority
on the subject. I'm temped to print them out and tour the country with ashow.Some others that I'm not directly interested in:Have you been to Disneyland and ridden on "the Haunted Mansion" ride?Well, you might be surprised to discover that there is a whole web culturedevoted to the nerdiest kind of obsession with just this one ride. Notably,the "Ghost Relations Department", a blog on Blogspot.com, is one sitecovering everything that goes on at the ride - if they replace a sheet ofwallpaper on that ride, this site reports it. Diagrams. Screen shots. Themedwallpaper. A fan base. It gets linked all the time from sites like Boing Boing.Just one ride!Now, here's a good one: Have you ever heard of "glamourbombing"? Istumbled on this while tripping through Wikipedia idly one day. It turns outthat a glamourbomb is a prank or act of mischief aimed at challenging oraltering perceptions. In particular, it is intent on expanding the target's (i.e.a stranger) view of reality, with the hope of encouraging belief in magic,and/or magical beings such as fairies, nature spirits, etc. Yep, if you Googleit, you'll discover that there is a culture called "Otherkin" doing this, who areto fantasy tales what Trekkies are to Star Trek. Minutes ago, you'd neverheard of Otherkin, but now you might be thinking: an online store! Sell highfantasy novels by Piers Anthony, Terry Pratchett, and JK Rowling. Sellsupplies for glamourbombs such as glitter, feathers, magic props, sidewalkchalk. Start a club. Affiliate with the Renaissance lifestyle and a portion ofthe science fiction community. And of course, your site should sport aJavascript "Hobbit name generator". Sure, it's silly (I think it's ridiculous!),but it's a niche market waiting to happen! And if you happen to have just
Page 2 and 3: Easy Niche RichesChapter 1 - What i
Page 5 and 6: Easy Niche RichesChapter 1 - What i
Page 7 and 8: Finally learning about Internet nic
Page 9 and 10: Customers who are loyal to Chevrole
Page 11 and 12: contrary to their beliefs. Check ou
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Page 15 and 16: could say that the chart is the bev
Page 17 and 18: The consumers will recognize your l
Page 19 and 20: To start out, we'd better lay down
Page 21 and 22: Thus, the other three rules follow
Page 23: on their car. The first Seattle tee
Page 27 and 28: Believe it or not Internet niche ma
Page 29 and 30: Now that we've had our starry-eyed
Page 31 and 32: save to a file. What you do with th
Page 33 and 34: Clusty (http://clusty.com/)Dogpile
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Page 37 and 38: and patches, put up a banner ad fro
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Page 43 and 44: The Thrill of the HuntBack in Chapt
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Page 51 and 52: Chapter 5 - Deciding your Profit Mo
Page 53 and 54: Manga is a form of Japanese comic o
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Page 63 and 64: All of these methods taken together
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email campaigns or any combination
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Remember in the first part of this
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• Either writing it yourself or h
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One of the most comprehensive. eLan
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in this world who has a mastery of
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Chapter 8 - Selling your Product On
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Not a perfect example, but it will
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These are simply called shopping ca
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that they're bowled over that they
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The basic strategies of Internet ni
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Ecommerce websites are those which
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"Sig" stands for "signature". Almos
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your post is evident from the title
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Actually, keep doing all of the abo
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Let's just say I didn't tell you th
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elevant to the content of your webs
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small, you're getting run over by t
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CopyBlogger(http://www.copyblogger.
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Well, you have the web space, you m
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a research playground who is consta
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to your niche website in your signa
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Internet marketing resourcesPrivate
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• Step-by-step advice for startin
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Chapter 1 - What is a Niche Market? - Are You In It To Win It

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