DOST 7 SET-UP Product Catalogue - DOST 7! - Department of ...
DOST 7 SET-UP Product Catalogue - DOST 7! - Department of ...
DOST 7 SET-UP Product Catalogue - DOST 7! - Department of ...
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Kiddie’s Bakehaus<br />
Kiddie’s, The “New Generation”<br />
Three sisters. Generation-old recipes. A shared vision.<br />
This is the essence <strong>of</strong> Kiddie’s Bakehaus.<br />
Rachelle Sombrio, Proprietor <strong>of</strong> Kiddie’s Bakehaus, recalls how it started. “As a kid, I was already exposed to<br />
work in the bakery. After being employed in San Miguel for almost 10 years, I decided to start my own business<br />
making use <strong>of</strong> recipes handed down to us by our lolas – generations before us. “<br />
Rachelle and her two sisters, Lalaine and Mimin<br />
opened Kiddie’s Bakehaus in 2000 in Bohol, after<br />
they relocated in this province. Its baked products<br />
include garlic pretzels, ube and honey-glazed piyaya,<br />
cai-cai, barquiron, barquillos, ube calamay, pinasugbo<br />
and varied cookies. The main processing plant is<br />
in Tagbilaran City and a satellite facility is located<br />
in Ubay where their ube-based products are mostly<br />
processed.<br />
Being a traditional bakeshop, they were using wooden<br />
tables and racks and outdated ovens. Increasing<br />
production through modern equipment and upgrading<br />
product quality were priority concerns <strong>of</strong> the three<br />
sisters. But this required more capital. Rachelle did<br />
not have the slightest idea that her membership in<br />
an association <strong>of</strong> Bohol’s Food Processors, Bohol<br />
Pr<strong>of</strong>oods, would pave the way for these concerns to<br />
be addressed.<br />
In one <strong>of</strong> the meetings <strong>of</strong> this association, <strong>DOST</strong><br />
was a guest and at that time, was encouraging the<br />
members to apply for a program that would facilitate<br />
assistance to qualified SMEs. Rachelle lost no time<br />
in inquiring about <strong>DOST</strong>’s <strong>SET</strong>-<strong>UP</strong>.<br />
In 2008, Kiddie’s Bakehaus became a beneficiary<br />
<strong>of</strong> <strong>SET</strong>-<strong>UP</strong>. After conducting a study on the business,<br />
13<br />
DEPARTMENT OF SCIENCE AND TECHNOLOGY VII<br />
<strong>Product</strong> <strong>Catalogue</strong> 2011<br />
assistance was granted. Specifically, the assistance<br />
was designed to increase the quality <strong>of</strong> root-crop<br />
based delicacies. <strong>DOST</strong> recommended that Kiddie’s<br />
Bakehaus focus on their two most saleable products<br />
– Pretzelittos and Pia Crisp.<br />
For the next seven years, Kiddie’s Bakehaus concentrated<br />
on the development <strong>of</strong> quality baked products<br />
and implemented improved manufacturing and food<br />
safety practices. With <strong>DOST</strong>’s <strong>SET</strong>-<strong>UP</strong>, new equipment<br />
were purchased- stainless cooling racks with<br />
canters, stainless top working tables, mechanized<br />
calamay stirring machine and automatic gas-fired<br />
oven. Assistance in packaging was likewise provided.<br />
This meant better packaging designs and use <strong>of</strong><br />
packaging materials that would increase shelf life.<br />
Skills upgrading also formed part <strong>of</strong> the <strong>DOST</strong><br />
package. The workers attended workshops and<br />
seminars on Good Manufacturing Practices (GMP),<br />
Basic Food Handling and Sanitation, Hazard<br />
Analysis and Critical Control Point (HACCP) as well<br />
as Equipment Operation and Waste Management.<br />
With these improvements, the original product shelf<br />
life <strong>of</strong> one month increased ten times. The use <strong>of</strong><br />
modern ovens significantly reduced gas consumption<br />
by 60%. Rejects were reduced from 20% to 50% and<br />
production volume also increased by 30%.<br />
Gross sales correspondingly increased by almost<br />
50%. These developments inspired Kiddie’s<br />
Bakehaus to develop new, must-taste products.<br />
Starting with one bakeshop and a staff <strong>of</strong> 12, Kiddie’s<br />
Bakehaus has almost 60 employees in 14 outlets<br />
located not only in the city but in the different towns<br />
<strong>of</strong> Bohol. With this impact, the owners have ventured<br />
into another business, a hotel and café cum bakeshop<br />
and catering services.<br />
The growth <strong>of</strong> Kiddie’s Bakehaus from one bakeshop<br />
to one with more than a dozen outlets, to a hotel<br />
and catering services, is a product <strong>of</strong> a passion and<br />
a vision. Exporting these products is now next in<br />
Rachelle’s mind.<br />
Without a doubt, Kiddie’s has indeed grown and<br />
matured. Watch out for this “New Generation.”<br />
Kiddie’s Bakehaus<br />
CPG Ave., Dao District<br />
Tagbilaran City, Bohol<br />
Ms. Rachelle N. Sombrio<br />
Proprietor<br />
Tel No: (63)(38) 411 2456<br />
TeleFax: (63)(38) 501 8773<br />
Mobile : 0922 841 2492 / 0918 935 9178<br />
Email: kiddiesbakeshop@yahoo.com<br />
Website: www.boholpandasuites.com