Mapping the Big Green Challenge - The Skills & Learning ...

92 Chapter 7.4 – Low Carbon Youth SchemesCarbon reduction measuresCount of proposalsEnergy management measures (carbon regime) 12Renewable heat & micro generation, non-residential 11Lifestyle measures, waste 11Lifestyle dietary changes 10Lights & appliances, non-residential buildings 7Transport modal shift (using car less) 7Residential measures, lifestyle changes in the home 6Chart 53 – Low Carbon YouthSchemes, systemic levels,25 proposalsOrganisation40%Mixed12%Community44%Household4%These proposals tend to have more systemic projects than theaverage across the whole set (64% compared with 54%). Thesystemic level varied, some involving only the school or youthorganisation (with a general intention that the children wouldspread the message wider), and some had a wider levelinvolving their surrounding community, more overtly stressingthe use of the children as ambassadors. Challengers ofteninvoked ‘pester power’ as rationale for this approach.The emphasis is on Practice rather than Product, with 50%being primarily about behavioural changes, and most of therest a mixture of product and practice (just 2 are productonly). Perhaps ironically, given the focus on education, thereis a very high proportion of only regime innovations in thisproposal type.7.4.2 Challenger Group TypesA third of the proposals are proposed by the schools / youthgroups themselves (‘self-initiated’) and two thirds areprojects devised by organisations aiming to work withschools. The Professionally Led (which might better be called‘externally initiated’ in this category) were primarily charities,with a mix of youth, development and energy focus, whilethe grassroots were mostly the schools or youth bodiesthemselves or parent teachers associations (the informalgroups). The three ‘new groups’ are partnerships orexperienced individuals coming together specifically for theproposed project – quite the opposite of ‘inexperienced’.Four were initiated by children themselves.Chart 54 - Low Carbon YouthSchemes, grassroots andprofessionally led, 39 proposalsProfessionallyLed Proposals69%GrassrootsProposals31%There is a much higher than average number of partnershipsin this section, with 25% of the applications being from external organisations working in partnershipwith schools or youth groups. All are about spreading the message through learning.Appleby Ltd July 2009