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Business Retention and Expansion Final Report - City of Brantford

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52The most significant barrier to training cited was the cost <strong>of</strong> training (50%). Additional barriers were availability <strong>of</strong>training locally (29%), loss <strong>of</strong> productivity during the training period (27%) <strong>and</strong> being unable to release employees(23%).Fifty-one percent (51%) <strong>of</strong> businesses surveyed feel a mentoring program would be a benefit to businesses in thecommunity.Mentoring programs most beneficial according to participants would be in:Mentoring Program Benefit to <strong>Business</strong> Willing to Participate as a MentorMarketing 57% 57%<strong>Business</strong> Planning 50% 38%Human Resources 40% 33%Financial 27% 24%Local CommunityThe Local Community section identifies issues with regards to Economic Development Plans, <strong>and</strong> the role themunicipality is taking in providing adequate business support.Ten businesses surveyed know <strong>of</strong> a business that has an interest in locating in our community <strong>and</strong> <strong>of</strong> those, five arewilling to provide the contact information for that business <strong>and</strong> two would be willing to contact the company on thecommunity’s behalf.<strong>Business</strong> owners/managers participating in the survey were asked if they would be interested in participating in a<strong>Business</strong> Ambassador program <strong>and</strong> 51% agreed to participate.New suppliers <strong>of</strong> products or services that surveyed businesses would like to see added to this community are:1. More restaurants2. More retail3. More health services4. Recreational/athletic facilities5. Culture/entertainment/arts facilitiesA total <strong>of</strong> 79% <strong>of</strong> those interviewed believe that <strong>Brantford</strong> has an Economic Development Plan, while in fact <strong>Brantford</strong>does not currently have a written Economic Development Plan document. Two percent (2%) <strong>of</strong> the participants did notbelieve that a plan existed, while 17% were unaware <strong>of</strong> whether a Plan existed at all. When asked whether the plan isbeing effectively implemented, 48% said yes, while 38% didn’t know <strong>and</strong> 14% said no.The survey respondents were asked if they felt the municipality took an adequate role in economic <strong>and</strong> business development.Sixty-five percent (65%) believe the municipality plays an adequate role, while 20% are unaware <strong>of</strong> what isbeing done <strong>and</strong> 15% felt that the municipality does not play an adequate role. Some <strong>of</strong> the comments documentedfrom downtown <strong>Brantford</strong> business owners included:“The municipality is working hard but not effective, they need a targeted plan for small business otherthan manufacturing,” <strong>and</strong> “They are not focusing enough on the downtown.” - Downtown <strong>Brantford</strong> <strong>Business</strong>Owner

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